Tourist vs New Yorker Sidewalk Stunt Outed as Improv Everywhere
Thanks to Mashable, we now know who was behind the Tourist vs. New Yorker sidewalk stunt. These lines were drawn across Manhattan, but most notably in the Lower East Side. Fittingly, it was the ingenious folks at Improv Everywhere.
At today’s Mashable Media Summit, Improv Everywhere founder Charlie Todd revealed that he and “Self-Appointed City Planner” Jeff Greenspan were both behind the gag.
“I had been placing them around the East Village and Lower East Side for about a month before I ran into Charlie Todd from Improv Everywhere,” Greenspan told us. “He was collaborating with the ad agency I work at and we started talking about our personal projects. When he heard about my lanes, he thought it would great to combine street art with performance art, and add a theatrical and participatory element to it.”
And Greenspan’s inspiration for the chalk art is quite understandable.
And what was Greenspan’s initial inspiration for the fabled lanes? “After being stuck behind one too many pieces of rolling luggage, and hundreds of camera-wielding human pylons, I decided to take action on behalf of all New Yorkers. I hope I have helped in some small way.”