“Hands Mural” on Allen Street Replaced with Diet Coke Ad

Posted on: June 17th, 2011 at 6:28 am by

True murals for the community (i.e. free from corporate clutches) are becoming a rarity these days.  So many are destroyed and replaced with transient advertising.  For instance, we’ve seen the “Spay/Neuter” succumb to whitewashing, and John Lennon’s Imagine disappear from Avenue B.  At least Chico remains fairly prolific around the Lower East Side, despite living in Florida.  But now another piece of neighborhood artwork has been covered, courtesy of Diet Coke and Starbucks.

Sometime yesterday, a new adhesive advert was applied to the Allen Street facade of Starbucks, effectively destroying the longstanding “hands mural.” This Diet Coke vinyl is pasted directly atop the old artwork, and even though paint wasn’t utilized in the cover-up, there’s still a good chance the mural will carry scars upon removal.

[November 2010]

The artwork itself, a joint effort between the Henry Street School for International Studies and One World Now!, had recently become a renewed target for vandals.  Before the corporate takeover, the positive message read:

We made the mural by first looking at the quote.  We decided to look at it from a women’s point of view.  This is because women had little voice in the making of this world.  We wanted a global theme so we made a picture for the local community.  We wanted to add symbols of womanhood so we added female hands holding the earth.  We did this so the harsh picture of the city would be contrasted with the soft hands of a woman.  We hope that our mural shows how women will be involved in reshaping the world.

Recent Stories

orchard-hell-retail
Orchard Hell Building Retail Units Sell For $21M

Ever since the branded sidewalk bridge arrived in October, the commercial retail in the base of the 23-story Orchard Hell Building has been dormant. Cushman & Wakefield is still pimping the properties – separate from the Hotel Indigo upstairs – for possible flagship usage. But now, a wrinkle in the story… The Real Deal reported […]

farmhouse-ludlow
‘Farmhouse Restaurant’ Replaces Sebastian LC on Ludlow Street

Our suspicions about the Sebastian LC closure late last year were at least partially confirmed this week. Yes, the corner restaurant is back open, but not with the same moniker. Management is forsaking the French fare for the more generic American style cuisine. Farmhouse Restaurant announced itself a couple days ago with a new sign […]

whynot-orchard
Whynot Cafe on Orchard Street Fails, Looks to Become ‘Sushi Wa’

Whynot, because it couldn’t. Whynot Cafe failed to gain traction due in large part to its inability to secure a full liquor license. Their two bids met stiff resistance from the community including the LES Dwellers. And now it’s on last legs. Rumblings of its closure had circulated for the last week, but their PR […]

goa-taco-extension
Goa-Taco Extends Its Residency on Delancey Another Month; Scouting Permanent Location

Fans of Goa-Taco on Delancey Street will be happy to hear this. The tiny lunch counter alongside Grey Lady just reupped its tenancy for an additional month, and will continue to serve Paratha tacos here through the end of March. “The response has been really positive with us being in the area,” owner Duvaldi Marneweck […]

essex-market-demolition-1
Plywood Fence Arrives at Essex Market Buildings for Demolition Ahead of Essex Crossing

It begins… The first plywood fence of the Essex Crossing mega-project just arrived, with the rear parking lot of 115 Delancey Street now cordoned off. Demolition of the one-story warehouse building is slated to commence early next week – likely Monday – and kick off more than a decade of dust and (additional) noise in […]

  • Capitalism

    the people to be upset with are not the coca cola people. but the owner of the building who, when coca cola called, said “why yes, i would love your money and i’ll happily let you paint over whatever is up there now.”

  • Pingback: diet coke Information | Dieting News