Giant Donut NYC Crowdfunding for East Village Location

Earlier this week, we brought news of the Doughnut Plant expansion into the neighboring store at 377 Grand Street. A few days later, we learn that the Lower East Side is poised to receive one more doughnut outpost. Or should we say donut?

Photo Credit: Giant Donuts

We received an email pointing us to a Kickstarter campaign for a new bakery concept called Giant Donuts NYC. The newcomer will ironically offer “fantastic miniature donuts alongside artisan roasted coffee and espresso.” If the project receives the targeted funding – $17,500 – principals Michael Yuasa and Peter Humphrey will open their shop in an undisclosed East Village location.

The Kickstarter page offers quite a bit of transparency with regard to the proposed operation. For instance, these mini baked goods will be made with a Donut Robot Mark 2, which apparently allows for “donuts on-the-spot.” Most of the collected cash would go toward this machine.  We also learn that Yuasa and Humphrey both have experience in cafe fare:

Together, we have a combined experience of over 15 years on the hospitality and restaurant industries. Michael Yuasa is a partner in 2 restaurants and in Caffe Vita’s NYC expansion. Peter Humphrey has held managerial roles in cafes in Seattle, San Francisco and New York over the last 6 years.

Quote of the century: “we think donuts in the East Village will fix everything.”