The Hoodie Shop Opens at 181 Orchard Street

Posted on: March 21st, 2012 at 6:09 am by

The Hoodie Shop has been teasing the neighborhood ever since we broke news of their arrival back in August. In the interim, the boutique newcomer at 181 Orchard Street transformed the former digs of BBlessing into an over-the-top psychedelic trip, complete with floor-to-ceiling paintwork and a music venue marquee. This was all fashioned behind a shroud of brown paper that sealed off every possible crack from snooping bloggers.

According to Daily Candy, the tricked-out Hoodie Shop is a collaborative effort between Brooklyn Bowl mastermind Peter Shapiro and “retro music and clothing enthusiast” Aleah Speranza. The idea was allegedly spawned while both attended an LCD Soundsystem concert last year. Yup, sounds about right.

Aside from the namesake product, the Hoodie Shop peddles vintage and contemporary casual-wear like leather jackets, blazers, soft cashmere loungers, vintage concert gems, backless cardigans, scarves.

Photo Credit: Daily Candy

The Hoodie Shop officially opened yesterday at 181 Orchard Street.

Recent Stories

bboogie_8592
Recap: Open House at the New York State Pavilion [PHOTOS]

Today marks the fiftieth anniversary of the opening of the New York State Pavilion. The national treasure and its UFO-looking towers debuted as part of the 1964 World’s Fair. The premises has been off limits to the public for decades, but this morning offered a brief window for all to enjoy. Alas, the gates are […]

Patterson with a friend, both wearing "Clayton" hats. Photo: Lori Greenberg
Recap: ‘The $16 Burger Show’ with Clayton Patterson and Elsa Rensaa

As reported widely a few weeks ago, longtime Lower East Side archivist, artist, photographer (and Boogie contributer), Clayton Patterson has announced that he is leaving New York for a small village in the Austrian alps. But someone like Patterson obviously couldn’t leave town without throwing a party first. “The $16 Burger show,” a pop-up exhibit featuring […]

ben-harper-rockwood-3_wm
Ben Harper Played Rockwood Music Hall Last Night with His Mom

Even a rockstar like Ben Harper gets nervous around mother. With good reason. The duo, accompanied by backing band, debuted their new collaborative effort last night at Rockwood Music Hall in front of an intimate audience of music industry folk (and some press). And it was allegedly the first ever gig together as “Ben & […]

mins-market-closed
Rumor: Clinton Street Baking Company is Expanding Into Min’s Market Vacancy

Some chatter on the block reveals the juicy (nay, syrup coated) gossip that the thirteen-year-old Clinton Street Baking Company is allegedly expanding. Its target? Right next door at the corner of East Houston. Yup, Min’s Market. Longtime bodega Min’s Market succumbed to the real estate pressures on Saturday afternoon, leaving behind quite the valuable void. Not for […]

lineposters-popup-kenmare
LinePosters Opens Pop-Up Shop at 52 Kenmare Street

The row of stores comprising 52 Kenmare Street welcomed LinePosters for a temporary tenancy, which started last Thursday. This solo pop-up in Little Italy is a first for the brand; its usual retail activity revolves around the local markets scene. LinePosters is dedicated to creating “modern, graphic interpretations of popular city transit systems.” Goods offered […]