The Hoodie Shop Opens at 181 Orchard Street

Posted on: March 21st, 2012 at 6:09 am by

The Hoodie Shop has been teasing the neighborhood ever since we broke news of their arrival back in August. In the interim, the boutique newcomer at 181 Orchard Street transformed the former digs of BBlessing into an over-the-top psychedelic trip, complete with floor-to-ceiling paintwork and a music venue marquee. This was all fashioned behind a shroud of brown paper that sealed off every possible crack from snooping bloggers.

According to Daily Candy, the tricked-out Hoodie Shop is a collaborative effort between Brooklyn Bowl mastermind Peter Shapiro and “retro music and clothing enthusiast” Aleah Speranza. The idea was allegedly spawned while both attended an LCD Soundsystem concert last year. Yup, sounds about right.

Aside from the namesake product, the Hoodie Shop peddles vintage and contemporary casual-wear like leather jackets, blazers, soft cashmere loungers, vintage concert gems, backless cardigans, scarves.

Photo Credit: Daily Candy

The Hoodie Shop officially opened yesterday at 181 Orchard Street.

Recent Stories

nypd-arrest-east-broadway
Plainclothes Officer Who Punched a Lower East Side Teen During Arrest is Suspended

An arrest on East Broadway last Monday made national headlines when a plainclothes officer was seen punching a teenage perp while already subdued. The incident was caught on camera and stirred up a raft of controversy, especially given the tense climate in the wake of the Eric Garner and Michael Brown cases (or lack thereof). […]

Johnny Thunders Take 2
Revisiting Rachel Amodeo’s East Village Classic ‘What About Me’ [INTERVIEW]

I don’t know about you, but every time I find out about a movie that was filmed in the East Village circa NOT present day, I get super excited. I revel in the unique gritty history, and how the streets were not littered with a Starbucks and ::insert generic Bank name here:: every other step. That’s […]

daily-show-santa
The Daily Show Does a Bit on SantaCon, Interviews Organizer ‘Costume Jim’ [VIDEO]

Last night, five whole days after SantaCon blew through New York City, the The Daily Show decided to air a quick treatment of the event. As you would imagine, the segment exposes the shitshow that happens each year. Most interesting, though, is watching the footage after learning about Costume Jim Glaser and his ties to […]

319grand-gallery
New Grand Street Avant Garde Gallery Doubles as ‘Luxury Vape Lounge’

The Grenco Science pop-up vaporizer joint isn’t the only such retail action happening this weekend. Remember that gallery we told you about last month at 319 Grand Street? Well, Avant Garde by MMC, as it’s now known, itself doubles as a “luxury vape lounge.” In fact, its tagline is “where vape meets art.” The grand […]

Rad Roubeni
Artist Rad Roubeni Hosting a Month-Long Gallery Show Inside Former Chase Bank on Delancey

So it looks like the old Chase bank branch at 104 Delancey Street has morphed into a pseudo gallery space, albeit a temporary one. At least until the landlord can find a suitable tenant willing to foot the bill. We saw workers cleaning up the other night for a similar event. After two years of […]