Cake Shop Crowdfunding to Stay Open; Offering Music Incentives

Posted on: May 29th, 2012 by

In the wake of last month’s shutter scare, the seven-year-old Cake Shop continues to jockey for funds to keep the business running at 152 Ludlow Street. One significant hurdle has been cleared, but there’s still a long way to go.

It was revealed after the eleventh-hour bailout that the storied Lower East Side venue still needed an additional sum of to stay afloat. And now top brass is making a more concerted push to crowdfund their reported goal of $50,000, parking a page at the Pledge Music website. To sweeten the deal for prospective donators, Cake Shop is throwing in bonus content like live performance recordings and vault footage, and offering guest list privileges.

Below is a snippet of their campaign pitch:

Some financial hurdles that all compounded over the past 3 months (including new Real Estate Tax to landlord, added security costs and changes to the forms of ID we are allowed to accept) have caused serious potential of losing our space plus the one time fines and legal fees have caused us to reach out to the fans of live bands to help us keep the music going. We want to remain open and continue to bring you phenomenal emerging talent. That’s where you come in. You can pledge to keep Cake Shop going.

We’ve listed some pretty sweet and unique exclusives that you can pledge for. A number of our longtime friends have graciously offered some truly special things. Everyone will receive a digital download of a compilation tape featuring handpicked songs by us (Cake Shop owners Andy and Nick Bodor and Greg Curley). Included will be some rare and unreleased live gems from the vault.

  • http://www.facebook.com/profile.php?id=100003741768489 Earlyshares Crowdfunding Platf

    EarlyShares came early to the equity-based crowdfunding game… :-) we were ready back in November. Now we are helping create this new industry, solidifying this new ecosystem by helping both associations and the SEC with industry guidance. We will continue to register investors and get application (we are working with companies to get them ready, but there’s only so much you can do with a 7 month lead time).

    Its very important for the industry to have very well regulated rules, and keep out the people with bad intentions and those who just want to be a portal and don’t have the financial backing and back-office to be compliant with FINRA / SEC (which can cost 100′s of thousands of Dollars).

    It will definitely appear to be a gold rush, but things will dramatically pan out once FINRA becomes the new enforcement agency under the SEC rules.

    Lets see.
    Maurice Lopes – CEO @ http://www.EarlyShares.com