The “Big Burial Man” of 139-141 Ludlow Street

Posted on: June 13th, 2012 by

Herewith, another historical treat from resident historian Allison B. Siegel. It’s an in-depth look at one of our favorite buildings on the Lower East Side.

If you’re walking past 139-141 Ludlow and you can see spirits like a ghost whisperer can, you better squeeze those eyes shut tight…it might be a print shop now which I’ll get into later, but most notably, this Lower East Side beauty was the Nieberg and Sons Funeral Home.

Undated From GOOGLE EARTH

(People, graffiti? Really? Did we learn nothing from my last piece?  Nothing you spray on a structure as grand as this will enhance its beauty so once again, take it elsewhere.)

FLICKR: Marek_K Nov. 2007

By the end of the 19th century, according to various sources including the New York Sun and an insurance map of NYC from 1868, two lots that had once held a residence next to a livery stable next to a slaughterhouse were up for grabs. And like the rest of the LES back then, I am sure the smell was divine!

NY SUN 1857

From the estate of Elias Jacobs, Peter F. Meyer Auction House sold 141 to A. Kahn in 1899. The five story brick building went for $15,900.

Insurance Maps of The City of New York Surveyed and Published by Perris & Browne 55 Liberty St. Volume Two. 1868

More research revealed that the building there now was completed in 1902 and until the late teens/early 1920s it was residential building with a dry goods storefront. Here are a few choice articles about the residents of 139-141 throughout the decades:

NY EVENING POST 1884

New York NY Evening Call 1915

NY Evening Call 1922

Then along came Harry Nieberg and his funeral home. Throughout the whole of New York City, this man was known for his personality, his generosity and for his courage…

NEW YORK EVENING POST 1937

He ran against the Sullivan clan in an attempt to rid Tammany Hall of corruption and while Nieberg was defeated, he became the stuff of legends.

NY Evening Post 1937

NYTIMES 1928

Nieberg never discriminated. Check out this next article about the funeral of notorious gangster, Morris Grossman:

New York Times, 1925

In 1940, the Nieberg family and their funeral parlor left the Lower East Side for Coney Island where they still exist and operate under the name Nieberg Midwood Chapel. The building was later sold in 1978.

On May 22, 2012, I felt like taking a chance. So I called the number listed for said chapel and Stanley, Harry’s grandson answered the phone. He runs the home with his brother, Peter.

A lovely man, Stanley Nieberg, was a breath of fresh air and here’s my summation of what the sixth-generation funeral parlor director had to say:

My family is Jewish from Romania. My grandfather married into two generations of Rosenthals who ran a funeral home on Elizabeth Street before the Civil War. It was a storefront like all other funeral homes in New York at the time.

Sometime before I was born my grandfather moved Nieberg and Sons to 141 Ludlow. We had the funeral parlor and chapel on the ground floor while the floors above were where we kept the hearses. There was and still should be the car lift. If you are facing the building, the lift was on the left and the chapel was on the right. The basement level had offices and the morgue. We stayed there until 1978 when my family sold the building to a print shop. I’ve never heard of Kleen-Stik, but it could be the same people.

According to Department of Buildings records, several alterations took place from 1922 to 1958 including the construction of the elevators and the placement of an electric sign as seen in the photo below.

The hearses were stored on the 2nd-5th floors, and the elevator brought them down to street level during funerals. A website called coachbuilt.com has this to say about the Nieberg operation:

Harry Nieberg & Sons Inc. was a large New York City funeral home operator originally located in Greenwich Village (at 141 Ludlow St.) that had flower car conversions built for their own use on Chevrolet El Caminos from the late 1950s into the ’60s.Now called Nieberg-Midwood, they’re still in business and are run by Harry’s son, Stanley J. Nieberg and have branches located in Brooklyn, NY., West Palm Beach, Florida, and Ft. Lauderdale, Florida.

So they got the Greenwich Village part wrong, but let’s not hold it against them.

Welp! There you have it. Thanks for reading.

What’s that?

You want more?

Well, I suppose I could indulge you with some more findings.

How about some Certificates of Occupancy!? Those are always fun!

Research first revealed a shop called Welsh Gold Stampers, Inc. The Certificate of Occupancy from 1993 confirms printing.

And here is the C of O from 1930, for comparison’s sake and ’cause it’s cool.

Throughout the neighborhood today, the building is called the Kleen-Stik building and Kleen-Stik’s website shows 139-141 Ludlow as their world headquarters. I was unable to reach the current tenants, but I do have some fantastic pictures taken by yours truly a couple weeks back!

Ignoring my finger nail that jumped in the way as well as my reflection in a couple of the pics, please see for yourselves what was once a Lower East Side gathering place for the mourners and celebrators of death and life.

Morgue window through street grate

Wooden window sash

Security Camera

Window padlock

Elevator latch

Elevator latch and lock

Hearse entry/exit

Hearse elevator

Wooden sash and iron hinge of window

Blacked out front door, excuse my green finger nail

Beneath the elevator shaft

Another haunting Lower East Side beauty. Even though I have no stories of my own for this particular building perhaps some of you have had experiences or stories about 139-141 Ludlow? Maybe you live next door or across the street?  Did you attend a funeral there?

If so, please feel free to share. Those stories would make a wonderful Part 2 to this tremendous structure and its history.  And just remember, no matter what, the Lower East Side is my ancestral home and its secrets I plan to reveal…you know the rest.

Bless up.

  • http://thegoglog.blogspot.com Goggla

    Thanks for sharing your research – I’ve always been curious about this beautiful building.

  • http://daveandv.blogspot.com amverland

    Great piece and a fascinating history. Between the time of the funeral parlor and the factory, I was told this was the home of the Ludlow Garage, now on Attorney Street. The hearse elevators were perfect for a car repair business, they could fit 60 cars upstairs. When the building sold, I think it went for less than 6 figures.

  • stanley Nieberg

    Allison,well done,let me correct you on small detail. My greanfather moved the funeral business to Brooklyn and built the Midwood chapel in 1940,I sold the building on Ludlow street in 1978. Looking back I would have done well to hold on to it. LOL Thanks for all the nice things you had to say about my grandfather, Stan Nieberg

    • Allison@BoweryBoogie

      right! that’s what I wrote! I am glad you enjoyed the piece, Stan!

  • Mr. P

    Allison a very “lively” topic and very interesting. One distrubing thing is the graffti on such a beautiful structure. I doubt that the individuals who desicrate these beautiful structures read your wonderful writtings, such passion and detail it makes what you write about come alive, even a funeral home. I will love to see the graffti jerks be hunted down and forced to clean what they destroyed.
    Instead of the police busting people for driving and talking on a cell phone start a graffti unit and do something worthwhile.
    Look forward to your next article..
    Mr. P

  • betty

    great article. please do more!

  • Daphny

    I think that the thing that surprised me the most was the use of car lifts and storing
    hearses on upper stories; actually ingenious. Another very interesting and educational piece written well and detail oriented. How does one stop the desecration
    of these beautiful buildings?!!

  • Kerri

    Fascinating! But you don’t have the right date of construction. The 1902 building permit your refer to is for a brick tenement, still visible in footprint in the 1916 Bromley Atlas of New York:

    http://digitalgallery.nypl.org/nypldigital/dgkeysearchdetail.cfm?trg=1&strucID=773188&imageID=1511793&total=202&num=20&parent_id=751260&word=&s=&notword=&d=&c=&f=&k=0&sScope=&sLevel=&sLabel=&lword=&lfield=&sort=&imgs=20&pos=28&snum=&e=w

    I am guessing sometime in the1920s for the construction.

  • Kerri

    And I am revising my comment to be more specific about construction date: Given that the C of O is from 1930, I would say this is a building of 1929-30.

    • Allison

      thanks for your input, kerri. I am glad you enjoyed the article and took the time to look into that. During my research, both the BSA and the DOB archives show this bldg was built in 1902. if you check BIS, several alterations occurred around the time the first c of o was issued. it is very possible and likely that a near demo occured to modify the initial footprint to how it stands today. Then again, who knows if the records are even right. Point is, the building is awesome and has a tremendous history. Thanks again for reading!

  • jay

    I lived an grew up on 94 Rivington st. And my dad was super of the building n ext door for a decade. Many unexplained things occured. One i remember till this day the morge window in ur pic i once herd arguing one night as i helped clean the back yard.

  • jay

    Later to find out from an employee of the printing co. That room ws used as storage.

  • hubsinn

    I have lived at the building next door since 1997 and can sometime hear the presses running at night. I also was just informed the owner died and they’ve given the current tenant a month to get out as it’s going up for sale.