Intermix Finalizing Plans for 54 Bond Street [Updated]

Posted on: August 13th, 2012 at 6:47 am by

Get ready, folks. Madison Avenue is finalizing some new invasion plans for the Bowery.

In case you didn’t vomit at the news of Anthropologie moving into the forthcoming 250 Bowery or Patagonia opening a marquee surf shop in the old CBGB Gallery space, a Boogie tipster informs us today that Intermix is readying its forces for the inevitable advancement. But before we dive into the details, this is what the company is about – “[Intermix is a] fashion boutique for trendsetters, A-Listers and glam fashionistas. We carry an exclusive mix of the best designers, styles and trends.”

Okay, so now that we have your attention…

Apparently the ink is barely dry on the deal, but Intermix will soon assume control of Billy Reid’s high-profile space at 54 Bond Street (Bouwerie Lane Theatre). Timeline is still up in the air, though. While in itself not necessarily an all-out game-changer, it’s proof positive that Bowery 2.0 is sweeping clean any evidence of its history. History that gives the area a character these organizations try so damn hard to co-opt and exploit.

UPDATE: Billy Reid corporate confirms that they’re in fact staying put at 54 Bond Street.

This is only the beginning for Lower Eastpacking. Just you watch.

Recent Stories

‘Marm Cafe’ on Clinton Street is Kaput, Transitions to ‘Bricia’

The end of the road is here for Marm Cafe. The three-year-old corner establishment at 79 Clinton Street hasn’t been open since at least mid-August, its fate finally sealed this week with those brown paper shades. We communicated with ownership via email several weeks ago and were told that the cafe was actually on holiday. […]

Celebrity Endorsed ‘Sycamore Style’ to Open Orchard Street Footwear Boutique

The search for a new retail occupant at 145 Orchard Street just came to a close. It’s been four months since Killion departed the block, but now signage is in place for the latest entrant. Another fashion boutique. Here comes Sycamore Style, a decades-old footwear brand that hawks “custom hand-dyed shoes.” According to their website, […]

In Move from Midtown, ‘Ierimonti Gallery’ Readies 55 Delancey Showroom

After Brennan & Griffin Gallery relocated to Norfolk Street last year, its former headquarters on Delancey Street remained vacant. The only action during its year-long dormancy was when Petee’s Pie used the space for its busy Thanksgiving rush last November. But now, more of the same is on the way. An art gallery from midtown […]

Judge Grants Notorious Landlord Steve Croman Reprieve for High Holidays, Postpones Sentencing

Convicted landlord Steve Croman will spend the Jewish High Holidays in the comfort of his own home instead of prison. At his hearing yesterday, Manhattan State Supreme Court Justice Jill Konviser elected to postpone the sentencing another two weeks for the observance. Prosecutors on behalf of state Attorney General Eric Schneiderman opposed the motion, but […]

With Final Votes Counted, Margaret Chin Squeaks by Marte for Third Term

The Board of Elections yesterday completed its final tally of absentee and affidavit ballots, and the results are in. Incumbent Councilwoman Margaret Chin maintained her narrow margin over challenger Christopher Marte by just over 200 votes. So, it’ll likely be another four years of the same. The results should be certified by the city at […]