Lower East Side “Bike Friendly Business District” Takes Off

Posted on: September 18th, 2012 at 11:20 am by

Numerous Lower East Side businesses are pooling their efforts to help reward customers who arrive on bicycles. Those pedaling to participating locations will receive discounts like 10 to 15 percent off purchase, or buy-one-get-one-free promotions.

According to Metro New York, Transportation Alternatives is behind the “Bike Friendly Business District,” a dedicated district which includes an assemblage of more than 100 local stores below 14th Street. For instance, the original Veselka location on Second Avenue is offering bikers a free granola bar.

Miller Nuttle, a bike advocate for Transportation Alternatives, said they hope to create more neighborhood bike-discount zones, where businesses have bike-safety information posted and ask the city for things like bike racks.

“The district was the next logical step for us, thinking about focusing on New York as a city of neighborhoods,” Nuttle said. And when the city’s promised bike-share program begins, they hope, tourists will snatch up discounts at the local spots, bringing the businesses a cash boost.

We won’t hold our breath for the promised bike-share program. Nevertheless, the official inauguration of the Bike Friendly Business District begins on September 22 with a bike tour of businesses involved in the initiative. Below is an abbreviated snapshot of shops partaking:

Bareburger East Village
Arena Salon
Addiction NYC
Birdbath
Cafe Grumpy
Cowboy Pizza
Luca Lounge
Nuyorican Poets Cafe
Rawvolution

Recent Stories

CM Chin speaking at Two Bridges environmental scoping session, Feb. 2017
LES Community Group Slams CM Chin for Colluding with Developers, Demands She Step Down

The Coalition to Protect Chinatown and the Lower East Side is demanding that Councilwoman Margaret Chin step down. The grassroots organization, which counts more than a dozen other local groups in its ranks, claims that the politician is firmly in the pocket of big-money developers. That’s not a stretch, either. One need only have attended […]

allen-street-hotel-update-2_wm
9-Years-Stalled ‘Allen Street Hotel’ Back from the Dead with New Renderings (and Window Panels)

Against the odds, one of the longest stalled projects on the Lower East Side – it should be a punchline – just returned to life. Back from the dead, it seems, the sixteen-story Allen Street Hotel now has some new flair to discuss, the first real progress onsite since February 2011. This single window panel on the […]

beckenstein-galerie-perrotin-orchard_wm
‘Galerie Perrotin’ Opens at Orchard Street’s Beckenstein Building Tomorrow

Over at 130 Orchard Street, gone is the plywood and daily train of dumpsters at curbside. This gallery is ready to roll. Only partially complete – construction has been ongoing since the fall – the ambitious new outpost of Galerie Perrotin debuts tomorrow at the Beckenstein building on Orchard Street. The ground floor of the five-level showroom […]

ludlow-fight-dl
Sunday Night’s Boozy Brawl at The DL was the 2nd Since February

It was a boozy brunch that ended in a brawl twelve hours later. And now the fallout. Sunday evening, shortly after 11pm, a crowd outside The DL turned violent. Surveillance footage released by the 7th Precinct shows that the altercation escalated when two women began hitting each other, one of whom was violently pushed to […]

100norfolk-glass-1_wm
12-Story Cantilevered Condo at 100 Norfolk Undresses to Reveal its Glass

‘Tis the season for disrobing … for several neighborhood project sites. The latest is the 12-story cantilevered condo development at 100 Norfolk Street, which began the piecemeal removal of scaffolding yesterday. Underway since early 2013, the multimillion-dollar residential development rivals its neighbor Blue for most assaulting on the eyes. (Guess that’s what happens when there’s “little […]