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Macaron Parlour Store Opens Tomorrow on St. Mark’s Place
Co-owner Christina Ha perfected the fine art of creating delicate macarons while studying in Paris and decided to bring them home with an American twist. Some of the flavors that Macaron Parlour is famous for are bacon-maple, red velvet, tiramisu, Earl Grey, and of course, “the Elvis.” (And yes, it does taste like peanut butter and bananas!)
Ha and partner (and new husband) Simon Tung started the business in 2010, initially selling their treats at the Hester Street Fair. The company grew quickly, and branched out to other food and holiday fairs.
On Sunday, the couple hosted a preview for their brand new store, located at 111 St Marks Place.
Tung grew up in Chinatown, and he and Ha still live in the area (occasionally running into elementary school teachers of Tung’s). Citing the vibrance and authenticity of the area, the couple wanted to keep the store downtown.
The shop will feature their famous macarons, plus a variety of baked goods created by Ha (cookies, croissants, banana bread, etc), along with coffee and tea. Divided into two halves, the inviting store has a café on one side and a kitchen-classroom area on the other, where they will offer macaron-making classes.
The soft opening for the store is tomorrow. Hours at first will be 3pm – 10pm, Tuesday through Sunday. In a few weeks, the hours will extend to 10am – 11pm, Sunday – Wednesday, and 10am – midnight, Thursday – Sunday.
Macaron Parlour can also be found at Madison Square Eats until October 19, and will have a booth at the Union Square Holiday Market from November 16 – December 24.