Brooklyn-Based Union Market Opens at 240 East Houston

Posted on: November 15th, 2012 at 6:19 am by

Union Market is now live. The Brooklyn-based supermarket opened yesterday afternoon at the corner of East Houston and Avenue A after teasing the neighborhood for the better part of two years. The project had been riddled with delays, having initially promised a late-summer 2012 launch date. Local indie gourmet grocers (e.g. Essex Market, E&S, Stop 1 Deli) and Whole Foods are probably not too keen on this news.

Longtime reader Jennifer Kennedy was the first on line to enter the store, and sent along the following images. Looks like a foodie’s wet dream. Price points are similar to the competition. Also, we are told that roses were given to customers upon checkout.

Of course, 240 East Houston was also the site of a terrible rooftop fire back in July 2010. You would have no idea looking at the building now in its upscaled glory.

How do you feel about having Union Market in the neighborhood?

Recent Stories

NNO Logo
‘National Night Out Against Crime’ Takes Place in Hell Square This Afternoon

Today is the first Tuesday in August. As in the past, this means National Night Out Against Crime, an annual community awareness event sponsored by the National Association of Town Watch. This year’s outing transpires directly in the heart of Hell Square – Ludlow and Stanton Streets. Seems like the perfect opportunity to address the […]

Photo: Vegan American Princess
The Butcher’s Daughter Wants to Open a West Village Locale

Fresh off announcing an expansion to the Los Angeles market (i.e. Venice), the Butcher’s Daughter has another ace up its sleeve. The organic eatery at the corner of Elizabeth now has sights set on the upscale West Village market. Fitting. According to the SLA docket for Community Board 2, the Butcher’s Daughter is applying for a […]

happy-ending-exterior
Report: Woman Raped in Bathroom of Happy Ending on Broome Street

In case you needed affirmation that the Happy Ending reboot on Broome Street is the furthest thing from an “art bar,” check its recent history. Co-owner Teddy Perweiler was arrested in early July for allegedly assaulting his ex-girlfriend, Julia Fox, in the bar. He was subsequently arrested and banned from entering. Then last Tuesday night, twenty-five-year-old patron […]

183stanton-renovation
TOTAH Gallery Taking Over Former Liquor Store Space at 183 Stanton Street

East Village Wine & Liquors has been up and running at its new downsized Clinton Street digs for months. As if nothing happened.  The fact of the matter is, however, that the local spirits store relocated from 183 Stanton during the Christmas holiday season after roughly a ten-year tenancy. Since the departure, the store spent […]

Chad Marlow vs. Gigi Li for CB3 Chair, June 2014
5 Reasons Gigi Li Should Resign from Community Board 3

Gigi Li is currently the sitting Chair of Community Board 3. Her three-plus years as purported puppet of Susan Stetzer and the Silver machine have been tarnished by controversy. In such short order, she managed to piss off many people within the district, including member peers. Here are five reasons why Gigi Li should step […]