Jewels of New York Cooking Up 211 East Broadway
Opposites attract over at 211 East Broadway, where a new culinary studio has just opened shop above an old Chinese 99-Cent store. It is here on the second landing that the Jewels of New York can be found. Not those jewels.
Jewels of New York is a three-year-old “multi-disciplinary creative studio” that specializes in food catering, consulting, and lifestyle design. Or, “food porn” to employ the parlance of our times. The space at 211 East Broadway serves dually as office HQ and test kitchen, with plans for small workshops sometime in the near future.
Our mission is to uncover the hidden treasures New York has to offer and share them with others through seasonally based cooking. We strive to bring the same sense of warmth found in good home cooking to our clients through our catering and food consultation services.
Our projects with leading lifestyle magazines and design savvy clients focus on the simplicity and elegance of everyday meals. With a background in home and lifestyle design, we strive to bring a sense of beauty and community to the table.
On another note, such storefront dichotomy is often a precursor to more enveloping neighborhood change down the road. But for now, it’s a rather interesting site.