Nordic Preserves Fish & Wildlife Opens Inside Essex Market

Sagging sales and changing demographics forced fourth-generation butcher Jeffrey Ruhalter to pull the plug on the family business after three-quarters of a century in operation. June 2011 was the last time he would be seen selling inside the Essex Street Market. During this interim period, the rather large stall was carved into thirds with Heritage Meats and Brooklyn Taco taking over two spaces. The remaining spot sat pretty vacant…until now.

Two months after first reporting on recent renovation activities here, the Nordic Preserves Fish & Wildlife Company is ready for business. Less a market vendor and more a Swedish snack shop, this third section of real estate offers up that rustic general store vibe, complete with antiques, ephemera, and even a large elk head. Customers can choose from a small menu of fish bites, soups, and Scandinavian-style hot dogs.