Civilianaire “Americana” Boutique Opens Today at 55 East Houston

Posted on: January 18th, 2013 at 6:09 am by

civilianaire-1

Nolita will conceivably stop at nothing until all storefronts become unaffordable, high-end boutiques. So, newcomer Civilianaire fits into that math quite nicely. Part of the equation, however, was the subtraction of a bodega lifeblood for many in the community. The long-running La Cocina Deli at 55 East Houston Street. Its closure last year prompted an epic street-level backlash not often seen in these parts.

Then the inevitable was announced (natch) back in November – a California-based threads shop that specializes in “classic Americana.” A designation that translates into plenty of coin (e.g. denim at $200). During this short interim, the interior was remodeled and refaced with white antiseptic flair. But we are now amidst the final push to official launch. Display cases, lighting fixtures, mannequins, and some product arrived earlier this week.

civilianaire-2

The pieces are still coming together, but we’re told that Civilianaire will nevertheless soft open today.

Recent Stories

forever-stanton-november
ABC’s ‘Forever’ Continues Its Months-Long Filming Residency Today on the Lower East Side

The season-long residency of Forever continues today on the Lower East Side. This ABC production has been headquartered east of Essex Street (between Houston and Delancey) since July. It was around that time that the production transformed 154 Stanton Street – Smart Clothes Gallery – into a faux shop called “Abe’s Antiques.” Four months out, […]

7th-precinct
The 7th Precinct Now Has a Dedicated Twitter Account

For those of you interested in following the minutia of the 7th Precinct (or bashing them), today is your lucky day. The NYPD just sanctioned a new Twitter handle for our neighborhood cops. Profile picture of the new account is of the recently-appointed CO, Joseph Simonetti. Greetings from the #LES #LowerEastSide Looking forward to connecting! […]

125rivington-night
‘awindow’ Pop-Up Retail Lab Opening at 125 Rivington Street

Aside from plans last year to transform 125 Rivington into a bar called “The Carolinas,” the ground floor has seen naught but pop-up endeavors. In fact, the last such temporary shop was seven months ago, that of SR luxury backpacks. As of this week, though, it’s again all systems go. Roving creative house awindow edition […]

wd50-closing
WD-50 Countdown: Demolition Permits Filed for 7-Story Condo Tower on Clinton Street

WD-50 is slated to conclude its decade-long presence at 50 Clinton Street in just over a week (November 30). Demolition of the entire row of quaint commercial stock will transpire soon thereafter. Indeed, the former 1492 has already been boarded up with dismantling activities transpiring behind the plywood shroud. Demolition permits were issued earlier this […]

SantaCon, December 2011
Why It (Probably) Doesn’t Matter that SantaCon is without a Home

Bushwick put up a united front this week and did what the Lower East Side couldn’t. It essentially strongarmed SantaCon into canceling its plans to host the “charity” event in the Brooklyn enclave. Many of the bars reportedly refused to permit revelers with costume. amNewyork had the scoop on Wednesday, quoting organizers who claimed that […]