Beverly’s Soft Opens at 21 Essex Street

Posted on: February 8th, 2013 at 6:09 am by


It seems like forever ago (one year, in fact) that Sweet Paradise shuttered to make way for the mediocre Leadbelly oyster bar. In the wake of the closure, some refugees from that operation joined forces to forge a new venture just a few blocks away at 21 Essex Street. Beverly’s. The pink neons were officially lit last night for the soft launch, essentially an inauguration of the latest nightlife south of Grand.


Like Sweet Paradise before it, Beverly’s attracts that similar art-minded crowd. We hopped in for a couple drinks and the place was packed. First impression was it’s a no frills hang evoking the “old man bar” approach with a countertop spanning almost the entire length of the space. Not something often seen these days. There’s also a tiny collection area in the rear which allows for some breathing room.

With white walls and limited decorations, the interior is missing some key personality for the time being. However, items of note include miniature disco ball and bathroom with sliding closet doors.


Prices are mid-range and certainly won’t prevent you from paying rent. Let us know what you think of the spot.

Recent Stories

2011-06-19 09.16.20
Uncapped: DG Through the Eyes of ELO

We are changing gears this week. Still graff, but from a very different perspective. Uncapped readers, welcome ELO. She has offered us her version of DG’s beginning in graff and their life together. From her heart to your eyes. Get your tissues ready. For real. BOWERY BOOGIE: ELO, thank you for joining us. As best you can, tell us […]

Metrograph Cinema Aims to Open on Ludlow Street in February 2016

The much-anticipated Metrograph theater possesses all the proper traits to woo the Lower East Side. Cinema arts, check; bombastic claims of returning the glamor of cinema to New York City, check; bolstering neighborhood creativity, check. Throughout this months-long construction period, it doesn’t seem as though there will be any bureaucratic impediment to opening the 8,853 […]

Essex Dollar Plus is Out of Business After 4 Years in Gotham Court

It would appear that Gotham Court is cleaning house. Some five months after Hubb NYC purchased the frat complex for $29.1 million, one of its more reliable retail tenants vanished. The no-frills Essex Dollar Plus officially called it quits last week after four years in business. The store space at 149 Essex has since been stripped […]

Kevin Lyons Paints Kooky Monster Mural for Rag & Bone

The season turns, and with it the artwork on display at the Rag & Bone outpost just off the Bowery. Buff Monster’s prior output has been, well, buffed and a new artist in step to fill the void. Expounding on the overall monster-on-canvas theme – in time for Halloween, of course – graphic designer Kevin […]

Rhone Apparel Opening Pop-Up Shop for its ‘Activewear’ Brand on Lafayette Street

With the funky Bess boutique gone from SoHo, a replacement is found. A temporary one, at that. It took seven months, but there is now life anew at 298 Lafayette Street. Window wrapping on premise announces the imminent opening of a new temporary shop from Rhone Apparel. The brand specializes in athletic gear such as […]

  • Party Time!

    Good World Bar, 169 Bar and Sweet Paradise were the three best bars in the Lower

    East Side. Good World was torn down, and Fat Radish brought Sweet Paradise.

    A brief word about Fat Radish: It does NOTHING for the neighborhood but raises the rents.

    It brings rich people down from the upper east side but the locals can’t afford the place.

    The fact that they took over Sweet Paradise makes me hate them even more.

    (Drinks start at $8. Are they kidding?)

    It’s sad what’s happening to the Good Old Lower East Side. I prefer the dive

    Chinese restaurants to this. (Why doesn’t Fat Radish move up to the Upper East

    Side where they’ll be more appreciated.) I can’t wait to check out Beverly’s. Does

    anyone know the cross street?