Bloggers Tom and Lorenzo Celebrate Book Release with Party at Emmett McCarthy/EMc2

Posted on: May 5th, 2014 at 10:00 am by
Lorenzo Marquez (middle) and Tom Fitzgerald (right). Photo: Lori Greenberg.

Lorenzo Marquez and Tom Fitzgerald. Photo: Lori Greenberg.

Does being a real New Yorker mean never getting starstruck? Sure, we pass paparazzi favorites on the street all of the time, but, well, we’re just not that into them. Our versions of “celebrities” are witty, sharp, offbeat and, most importantly, interesting.

This reporter has her own list of favorite local heroes, but they don’t tend to be Page Six-ers. We’d rather hang out with a few characters we admire, instead of an A-List star, any day of the week.

Emmett McCarthy/EMc2. Photo: Lori Greenberg.

Emmett McCarthy/EMc2. Photo: Lori Greenberg.

This past weekend, we got to do just that. Emmett McCarthy, fashion designer and owner of the NoLIta store Emmett McCarthy/EMc2, hosted a book party for two of our all time favorite bloggers, Tom Fitzgerald and Lorenzo Marquez.

The Philly-based duo of pop culture blog Tom and Lorenzo started posting their musings about Project Runway in 2006, originally calling their blog “Project Rungay.” As more people discovered them, “TLo” quickly expanded to cover more of their own interests, including red carpet fashion, Fashion Week runway coverage and favorite television shows. Their eclectic mix includes write ups of sci-fi shows including Doctor Who and Orphan Black, along with more style-focused competitive reality shows like RuPaul’s Drag Race. They are also known for their two part Mad Men recaps each week, which include the brilliant “Mad Style” posts examining the psychology behind the costuming on the show.

Photo: Lori Greenberg

TLo, signing books in the garden. Photo: Lori Greenberg

Their writing style is biting, hilarious, compassionate and wildly insightful. As their fan base grew, so did the witty commenters, who Tom and Lorenzo refer to as “The Bitter Kittens.” TLo created a tight-knit community with an unlikely mix of pop culture buffs, fashionistas and sci-fi fans who probably would have never “met” on any other site.

The idea for their book, Everyone Wants to Be Me or Do Me, came about when the beloved writers started receiving emails from self-described “pear shaped” women who were seeking fashion help. Realizing that these women needed a boost of confidence more than they needed style salvation, they responded to one of the notes with the following advice: “Every day, before you leave the house, look in the mirror and tell yourself, ‘Everyone wants to be me or do me.’” The idea was to take the air out of celebrity worship, offer inspiring style advice, and empower the reader with humorous insights, all at the same time.

Photo: Lori Greenberg

Photo: Lori Greenberg

The book party was held in the charming garden in the back of McCarthy’s store, which is a special place for Tom and Lorenzo – they were married there last summer.

McCarthy, by the way, is an alum from season two of Project Runway, and has held court at his store on Elizabeth Street for nearly ten years. He has also hosted shopping events on the block to help local store owners and, oh yeah, his clothing is just beautiful. (We’ll be back soon for a couple of your fab black and white dresses, Emmett!)

Emmett McCarthy. Photo: Lori Greenberg.

Emmett McCarthy, standing in front of our dream wardrobe. Photo: Lori Greenberg.

We got to the event just as things were kicking off, and were greeted immediately by Tom and Lorenzo, who were just as warm, fun and witty as everyone expected them to be. Within fifteen minutes, the garden was packed and the line had continued into the store, with people patiently waiting to get their books signed while happily chatting with each other. One fun aspect of the party was meeting other “Bitter Kittens,” and finding out what their screen names were. Many exclamations of “Oh, I LOVE your comments,” were overheard. Despite the large crowd, Tom and Lorenzo were gracious as could be, making a point of spending time with each of their enthused fans.

Photo: Lori Greenberg

Photo: Lori Greenberg

You can follow TLo on Twitter and Facebook and can find out more about the book here.

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