Max Fish Brands 120 Orchard Street; Opening Day Is August 2

Posted on: July 14th, 2014 at 6:00 am by

max-fish-orchard-letters

Take a look – fresh Max Fish branding is now visible on the storefront marquee of 120 Orchard Street. Blue lettering to complement the new patterned piece by Gregg Woolard. But no illuminated cigarette … at least not yet.

Give it another month, though, and the Max Fish reboot will be ready to entertain. Owner Ulli Rimkus tells us the opening date is currently set for August 2.

We walked by 120 Orchard Street the other day and for a quick gauge of progress. Not really a gut rehab job. Walls are still white for the moment, but that will probably change rather quickly. Let’s hope that some of the old furnishings make a comeback. Meanwhile, new red benches have taken up residence at the front of the establishment.

This second iteration of the Fish brings with it a small menu of cheap bar snacks – Chaeschuechli swiss cheese tart ($1.50), Chili ($5), and rather hilariously, hardboiled eggs ($1).

max-fish-inside-orchard

Max Fish held down 176 Ludlow Street for over two decades before its closing in July 2013. It found a new home on Orchard Street while its OG space became the Lower East Side outpost of Sweet Chick.

Recent Stories

Panzarino
Artist Mark Panzarino Installs ‘Marquis ‘America’ at Grand Central Station

You may recall artist Mark Panzarino from his noteworthy chalk renderings in Union Square and the like;  now he’ll be dazzling passersby with some glitzy fashion and spoken word art at Grand Central Station. The new public art installation is called ‘Marquis America’, and will be eye catching, to say the least. Bedecked with tens […]

Baby brasa open 2
Peruvian Rotisserie Joint Baby Brasa Opens on Allen Street

In a quick turnaround from conception to completion, Baby Brasa is now open at 129 Allen Street. Soft launch was announced last weekend. Baby Brasa is a Peruvian rotisserie snack shop that offers an “intimate eating experience” via open-floor plan, in which chef and patron share the space. In this case, the culinary master is […]

Bari-bowery
Bari Restaurant Equipment on the Bowery Purchases 2 Adjacent Buildings for $12.3M

Bari Restaurant Equipment just enlarged its Bowery footprint. In a huge way. The long-running business purchased two adjacent buildings this month in one fell swoop. The three-story commercial property at 234 Bowery and the mixed-use 5 Prince Street. The deal was worth $12.3 million. F&R Realty was listed as buyer, but this is actually the […]

yunnan-kitchen-closing
Yunnan Kitchen/BBQ Folds After 4 Years on Clinton Street

Clinton Street wasn’t too kind to the Yunnan Kitchen/BBQ restaurant. The farm-to-table Chinese restaurant will shutter on Thursday (June 30) after four years on the block. It’s just another victim in a line of foodie havens that have unsuccessfully tried to make it work here. Yunnan Kitchen opened in 2012, having replaced the beloved Lucky […]

Dominick Didato dead on Elizabeth Street
Weegee: Murder Was His Business [HISTORY]

Picture Depression-era New York. Wait, you don’t have to because he took the pictures for you – Weegee a.k.a Usher Fellig. The man who earned his name based on an uncanny, clairvoyant-like ability to beat police to crime scenes…as if he knew…Ouija. He did, however, live across from the old police headquarters and owned a […]