‘GOSPËL’ Spreads at Former Pravda on Lafayette Street
Pravda, the Soviet-themed vodka bar, concluded its SoHo residency in June 2016 after twenty years in the neighborhood. The subterranean hangout at 281 Lafayette Street has been closed and under construction ever since. Gutted in anticipation of the long-awaited replacement.
Principal James Huddleston (formerly of The Box) remains at the helm, having acquired the assets from founder Keith McNally nearly five years ago. He’s since gutted the space for a new concept that’s struggled to open. That will soon change with the imment arrival of GOSPËL.
The perimeter gates of 281 Lafayette Street were painted royal blue, and the tattered flag of its predecessor swapped.
There are apparently two components to this incoming venture. GOSPËL is the actual heir apparent to Pravada. A “theatrical dining experience” beneath Alternative Apparel at 281 Lafayette Street. The second piece is an upstairs hangout tentatively called B Om, described as “an all-day Bohemian cafe & juice bar with a retail component that will transform into a Social lounge space in the evening, drawing inspiration from the Dadaism movement and the famous Cabaret Voltaire.”
Word on the street is that launch is scheduled for sometime in January.