126 Rivington Street

Bandits Lift Piggy Bank Tip Jar from Sugar Sweet Sunshine

Posted December 18, 2017 at 5:18 am

Bah Humbug. Two thieves stole a countertop tip jar from the beloved Sugar Sweet Sunshine Thursday night. The Rivington Street bakery announced the petty, small-time hit job on Facebook with a public shaming. The jar in question was a forty-five-year-old piggy, and staff had apparently just emptied. So there wasn’t much left for taking. “It […]

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Schapiro’s Wine Reboot Unveils New ‘Sederade’ Kosher Beverage

Last modified October 6, 2014 at 11:37 am

Schapiro Wine Company, born on the Lower East Side in 1899, practically invented the Kosher wine business. Their family empire began rather auspiciously on Attorney Street as the California Valley Wine Company, but truly flourished once the business relocated to 126 Rivington Street. At this address, the company would eventually create a block-long network of […]

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Schapiro’s Wine Business Revived by Great Grandson [EXCLUSIVE]

Posted June 24, 2013 at 5:23 am

We had a chance to speak with Daniel Schapiro about the revival which is to “combine old-world tradition with new-world chutzpah.”

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When Schapiro’s Wine Company Ruled Rivington Street [PHOTOS]

Last modified March 22, 2013 at 1:31 pm

With Passover looming, seems only appropriate to write about the once almighty Schapiro’s Wine empire.

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Sugar Sweet Sunshine Site of “Person of Interest” Film Shoot

Posted July 20, 2012 at 10:41 am

Listen, Michael Emerson is no longer Benjamin Linus from Lost, but Harold Finch on Person of Interest.

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Keanu Reeves and Generation Um Filming on Ludlow Today

Last modified June 27, 2012 at 1:35 am

Guess which cupcake-munching movie star is returning to the neighborhood today. That’s right, Mr. Keanu Reeves and his generation Um crew is back for another fun-filled day of filming. This time the shoot is centered on Ludlow Street, between Rivington and Delancey.

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Keanu Reeves at Sugar Sweet Sunshine Yesterday

Last modified June 27, 2012 at 1:35 am

Yesterday afternoon, Keanu and company were busy filming scenes inside Sugar Sweet Sunshine bakery on Rivington Street for the indie flick generation Um. Our Tweet feed was a-buzzin’ all last night with star-struck residents who encountered the actor. One reported seeing Mr. Reeves scarf down some cupcakes, and snapped pictures to boot.

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