Billboard

Billboard Operator ‘Lure Outdoor’ Takes Store Beside xCubicle on Essex Street

Posted April 20, 2017 at 5:11 am

xCubicle downsized its videogame repair shop last July, having shuffled over to the adjacent (and adjoining) space on Hester Street. The move was a concerted push to ditch the retail and refocus efforts on servicing equipment, the original vision of the business when it first got its start in 2008. The downsizing left behind a tiny, […]

Filed Under

Streets

There is a 50-Foot Henry Rollins Towering Above NoHo for Calvin Klein

Posted October 20, 2016 at 5:12 am

Nothing gets between punk and its Calvins. As of this past summer, Calvin Klein counts Henry Rollins as one of its brand ambassadors. Touting all the wild and reckless shit he’s done while dressed in their clothes. Now, the former Black Flag front man, poet, and all around badass is towering fifty feet above East […]

Filed Under

Ten Years on, this Lafayette Street Advertecture is Dismantled for New 10-Story Commercial Building

Posted September 27, 2016 at 5:10 am

The decade-old advertecture on the site of the former Jones Diner, 363 Lafayette Street, is coming down. Workers were spotted yesterday dismantling the skeleton framework, first erected in early 2007 to pimp the iPod. With good reason. The irregularly shaped sliver of land is to sprout a luxury office building. Olmstead Properties, which has owned […]

Filed Under

In Which a Half-Naked Justin Bieber Fondles Himself Above Downtown

Posted May 9, 2016 at 5:16 am

Here he is again, Beiliebers. Your knight in stripped-off armor, fondling himself in the name of Calvin Klein. We’ve become accustomed to seeing the Bieber bulge above East Houston Street. Every couple months, Calvin Klein swaps out the four-story ad banner for another. It’s even spurred haters to respond with paintball revenge. This time, his […]

Filed Under

How StreetEasy Views the Lower East Side [PHOTOS]

Posted February 22, 2016 at 5:13 am

Real estate search resource StreetEasy invaded the subways last week with a comical new ad campaign that pokes fun at city living. The cartoons feature simple arithmetic to illustrate the “formula” behind choosing apartments in a certain neighborhood. Of course, the cheeky illustrations employ plenty of parody and stereotype to get the point across. For […]

Filed Under

This Guggenheim Ad Mural on East Houston is a List of ‘How to Work Better’

Posted February 2, 2016 at 5:07 am

For the first time in forever, one blank building exposure on East Houston will again boast advertising. The backside of 302 Mott Street is now a painted to-do list for “How to Work Better.” What is this billboard, you ask? It’s a plug for the Guggenheim Museum and their latest exhibit by the artist duo […]

Filed Under

Art

Half-Naked Justin Bieber Returns to Houston Street for Calvin Klein

Posted January 28, 2016 at 5:11 am

​Justin Bieber loves to take his pants off. A year since the last strip-down, the Bieb is back shilling for Calvin Klein on East Houston Street. More underwear. The company installed its newest ad banner above the intersection of Lafayette yesterday morning. As before, Justin Bieber is again flaunting his junk for the world to […]

Filed Under

Calvin Klein Replaces KATSU-Tagged Billboard of Kendall Jenner

Posted May 7, 2015 at 5:16 am

Call it a gamechanger. Street artist KATSU refined a nascent graffiti technique last week by outfitting a Phantom drone with a spray can. The aerial assault claimed Calvin Klein as victim by drawing shaky red lines through the Kendall Jenner billboard above East Houston Street. Wired was first to report the trend, heralding the inception […]

Filed Under

Art

Calvin Klein Wipes Away Paintball Streaks from Justin Bieber Billboard

Posted March 12, 2015 at 5:10 am

Last week, the so-called non-Beliebers scored a victory against Justin Bieber and his pimps at Calvin Klein. A volley of seven yellow paintballs was fired at the ad banner hanging above Houston Street. The vandalism sat unchecked for days. Calvin Klein got wind of the incident, though, and by Monday morning, the drips were gone. […]

Filed Under

Someone Shot Paintballs at Justin Bieber’s Calvin Klein Ad on East Houston

Posted March 6, 2015 at 5:18 am

The brief respite from Justin Bieber’s bod (which may or may not be Photoshopped) in NoHo came to an end earlier this week. Calvin Klein hoisted the second in the series of ad banners at its token spot above East Houston, this after days of indecision. And the haters have apparently come out of the […]

Filed Under