Max Fish

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Max Fish Brands 120 Orchard Street; Opening Day Is August 2

Posted July 14, 2014 at 6:00 am

Take a look – fresh Max Fish branding is now visible on the storefront marquee of 120 Orchard Street. Blue lettering to complement the new patterned piece by Gregg Woolard. But no illuminated cigarette … at least not yet. Give it another month, though, and the Max Fish reboot will be ready to entertain. Owner Ulli […]

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Max Fish Adds New Artwork to Its Reboot Location at 120 Orchard Street

Posted June 25, 2014 at 6:06 am

  Max Fish just added its first touch of flare to the new reboot location at 120 Orchard Street. Staying the course as an artsy alternative, the nightlife institution tapped Klughaus Gallery to paint the door frame with pink and blue polka dot patterning. The artist behind the effort is Gregg Woolard. Yesterday afternoon was the […]

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Sweet Chick Opened on Ludlow Last Night After Two-Week Delay

Posted June 6, 2014 at 6:08 am

Sweet Chick had originally planned to open at 178 Ludlow Street two weeks ago. The day of their public launch (there were friends and family nights) coincided with the water main break around the corner on East Houston. Right then, brown paper returned to the window and a note to neighbors promising to be back […]

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Sweet Chick is Opening at the Old Max Fish Spot on Thursday

Posted May 20, 2014 at 6:00 am

Just as Max Fish prepares the sequel-hangout on Orchard, its old HQ of some twenty-five years is now ready to become a grease pit. Indeed, Sweet Chick is amidst its maiden week at 178 Ludlow Street (though, it was delayed). The controversial Lower East Side outpost opened last night to a crowd of friends and family, but […]

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Gallery Bar on Orchard Street to Close Saturday Night; Max Fish 2.0 Coming Soon

Last modified May 12, 2014 at 8:27 am

Saturday night will be the finale for Gallery Bar. The oft-problematic art-bar at 120 Orchard Street is currently set to close on May 17 with a “cocktails and art” party. In recent weeks, the bar seemed only to open on the weekends. But it’s all a moot point. As we’ve been reporting, the historic Max Fish […]

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Sweet Chick Will Open LES Location at 178 Ludlow on May 7

Posted April 10, 2014 at 6:05 am

Here’s some news that residents and neighbors of 178 Ludlow won’t be too happy about. Brooklyn-based Sweet Chick has pegged an opening date for its Lower East Side location. This second outpost will start slinging chicken and waffles, and other Southern comfort beginning May 7. Weekend brunch starts on May 9, with weekday brunch following […]

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Ulli Rimkus collecting signatures for Max Fish 2.0, Photo: InfamousNY

CB3 Committee Approves Max Fish and El Sombrero 2.0

Last modified April 20, 2014 at 6:26 pm

It was a packed house of applicants at last night’s SLA subcommittee meeting for Community Board 3. The deluge outside didn’t stop anything. Much of the clamor was over the record eight new liquor license applications in the Hell Square area alone. It was a marathon that saw two Lower East Side longtimers receive the […]

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Final night of Max Fish, July 2013

Op-Ed: It’s Time to Leave Max Fish in the Past

Last modified April 4, 2014 at 11:28 am

Max Fish is dead. The blogs, the press, the Lower East Side death watchers stamped the time of death at 4:00 a.m. Sunday, July 30th, 2013. The night of its final demise, Max Fish was filled to the rafters with revelers who came to pay their last respects. And across the city­­, and even in parts […]

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Max Fish is trying to reboot at 120 Orchard St.

More Details Emerge on the Max Fish Reboot at 120 Orchard Street

Posted April 1, 2014 at 6:05 am

Perhaps knowing that the deck might stack against them at this point, team Max Fish is absolute business with regard to its proposed reboot at 120 Orchard Street. It has to be. Hell Square is a proverbial liquor license minefield to navigate. The application packet submitted to Community Board 3 painstakingly details the plans and […]

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Max Fish Saluted with Jay Shells ‘Rap Quote’ on Ludlow

Posted April 1, 2014 at 6:03 am

Prolific artist Jay Shells hit the Lower East Side this week to add another street corner to his wildly popular map of Rap Quotes signs. The junction of East Houston and Ludlow was chosen as muse this time around, in order to commemorate the utterance of Max Fish in the hip-hop canon. Rather timely considering […]

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