Bowery Boogie | A Lower East Side Chronicle

After hanging above the corner of Lafayette and East Houston for years, Sony has finally surrendered the valuable NoHo perch to the fashion industry. Gone is the epileptic PSP.  Now the billboard sports an anorexic H&M advertisement.  End of an era, folks.

Condo owners at SHoP’s 290 Mulberry are probably quite happy.

[February 2009]

Some early-morning maintenance on the world’s largest PSP.
Related Reading:Blinded by the Light [Bowery Boogie]

Now that their ginormous billboard is operational, Playstation is bringing Times Square back to NoHo. The seizure-inducing light emanating from the six-story installation will undoubtedly draw ire from future tenants across the way at SHoP’s 290 Mulberry.
Related Reading:End of an Era [Curbed]