Volang Opening at 147 Orchard Street

Posted on: August 12th, 2010 at 6:33 am by

It was almost a year ago already that Guitar Man packed up the instruments and moved from 147 Orchard Street to 116 East Seventh. The storefront hasn’t really seen much action since their departure, except for a Craigslist ad last February practically begging businesses to “be a part of the renaissance.” Well, six months later, one enterprise finally took the bait.

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Enter Volang, the eight-year-old Brooklyn boutique founded by Estonian-born Kristel Delevante.  Over the weekend, the shop jumped the East River to open its second retail location at 147 Orchard. They specialize in womenswear for the most part, but are primarily known for their knitted and crocheted hats and scarves. We spoke at length with the co-owner yesterday, and learned that the store is now in a casual soft open.  Much of the clothing is still in boxes, but they are trying to ditch the summer line, offering 50% sales.  Official opening seems to be a couple weeks away, though.  Especially since the bird-shit-covered Guitar Man awning is still in place.

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Volang also participates in the Market NYC and holiday events like the Grand Central Holiday Fair.

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