Zynga Marketing Campaign Hits the Lower East Side

Posted on: August 25th, 2010 at 12:22 pm by

Social-gaming company Zynga has caused quite a stir in San Francisco over its recent street campaign for Mafia Wars. The SF City Attorney’s office is going after Zynga for ”illegal and actionable” advertising techniques, including fake $25,000 bills.  The same marketing is happening on the streets of the Lower East Side.

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Now East Village Feed is trying to rally the troops against Zynga as well.  The blog reached out to CEO Mark Pincus and PR rep Lisa Chan for comment but received nothing in return.  How do you feel about the ad campaign?

If you are worried about neighborhood cleanup efforts once the promotion is complete, here is the contact information:

Mark Pincus (CEO)
Email
Twitter

Lisa Chan (PR)
Email
Twitter

[Photo via EVF]

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