Zynga Marketing Campaign Hits the Lower East Side

Posted on: August 25th, 2010 at 12:22 pm by

Social-gaming company Zynga has caused quite a stir in San Francisco over its recent street campaign for Mafia Wars. The SF City Attorney’s office is going after Zynga for ”illegal and actionable” advertising techniques, including fake $25,000 bills.  The same marketing is happening on the streets of the Lower East Side.

This image has been archived or removed.

Now East Village Feed is trying to rally the troops against Zynga as well.  The blog reached out to CEO Mark Pincus and PR rep Lisa Chan for comment but received nothing in return.  How do you feel about the ad campaign?

If you are worried about neighborhood cleanup efforts once the promotion is complete, here is the contact information:

Mark Pincus (CEO)
Email
Twitter

Lisa Chan (PR)
Email
Twitter

[Photo via EVF]

Recent Stories

Under Presure from Chinatown, Mayor Pledges $80M to Restore 70 Mulberry Street

The fire-scorched school building at 70 Mulberry Street will see life anew, thanks to massive city funding. Mayor de Blasio announced yesterday in his morning press briefing that the new budget contains a line item for $80 million dedicated to restoration of the historic building. Hizzoner spent a solid four minutes discussing how Chinatown was […]

Fearing COVID-19 Resurgence, De Blasio Halts Indoor Dining Indefinitely

Not so fast. Phase 3 of the reopening plan is slated to launch on Monday. However, it arrives without the resumption of indoor dining at bars and restaurants, as initially conceived. Mayor de Blasio announced the news at his morning presser yesterday, citing the nationwide surges of COVID-19 cases and the elevated dangers of indoor […]

When Rivington House Wouldn’t Clean its Garbage Mess, a Neighbor Stepped In

A Good Samaritan took responsibility where a multimillion-dollar hospital system would not. As previously reported, the outside of Rivington House – future home of Mount Sinai’s future Behavioral Health facility – essentially devolved into decrepitude with the accumulation of trash at the doorstep. Untouched for days on end. But one Lower East Sider took matters […]

Chillhouse Shutters Original Essex Street Spa

The list of coronavirus-related business closures is getting longer by the week. Today brings word that an Essex Street newcomer has bitten the dust. Chillhouse, a millennials-style spa at 149 Essex Street, is the latest to fall. Ownership announced the permanent shutter in an e-mail to customers Tuesday afternoon. “As we all know too well […]

Hamilton Fish Park Pool to Reopen by August 1

In an about-face, the city announced yesterday that at least fifteen public pools will reopen across the Five Boroughs. Included in the lucky list is the Hamilton Fish Park pool, known to locals as the “Pitt Pool.” But the cooldown will have to wait another month. The reopenings are scheduled for August 1, and are […]