Maraya Cigars Selling Guss’ Pickles Signage

Posted on: September 14th, 2010 at 6:31 am by

Last week, Joy Florentz of the forthcoming Maraya Cigar shop offered up some juicy news.  Or should we say pickled? In any event, to help fund her independent venture at 87 Orchard Street, Ms. Florentz is looking to sell the trademark Guss’ Pickles signage.

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We are told that the kitchy awning, which has slowly deteriorated in the months since Guss’ Pickles (now Ess-a-Pickle) re-located to Brooklyn, will be pried from the storefront in the next couple weeks.  At which point the piece of neighborhood history will be up for grabs.  Drop us a line if you’re interested in acquiring a thin slice of Lower East Side ephemera.

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In the meantime, however, gut renovations are proceeding at a frantic pace. Much of the rotten old flooring near the entrance was torn up and is being replaced as we speak.  In addition, the old wall tiling which bore the former occupant’s name was scraped clean to expose the brickwork underneath.  Similarly with the ceiling – the steel and brick is also exposed.  And while the grand opening goal is still the end of September, Maraya cigar shop will more than likely open sometime in mid-October.

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Just as we departed the project site, a Tenement Museum walking tour stopped by the storefront. “This was the former home of Guss’ Pickles,” the guide proclaimed.  That’s all we needed to hear…

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