Journeys to Open at 626 Broadway on Friday

Posted on: November 3rd, 2010 at 6:33 am by

A mall-teration of a different sort is making its appearance known near the northeast corner of Broadway and Houston.  In this case, however, mall shoe store Journeys is set to open another city location at 626 Broadway, effectively joining the high-profile gang of big-box merchants (e.g. Adidas, Best Buy, Urban Outfitters) and other like-minded sneaker spots (e.g. David Z., Transit).

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Coupled with the location in Union Square, a thin slice of NYU territory is now bookended by Journeys. We stopped by yesterday evening and noticed that shoes were already on the shelves, employees frantic in their preparations.  The stacks of empty cardboard boxes scattered along the sidewalk were evidence enough. The store will reportedly open on Friday, and according to printouts taped in the windows, they are now hiring.

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Before the advent of Journeys, though, 626 Broadway was the short-lived city headquarters of Helio phones.  Remember those? Precisely.  Well, in the summer of 2007 a flagship store opened here, and little over a year later, went belly up.  No one was ever in there, and the device itself arrived just in time for the launch of iPhone.

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