Masala Twist at 189 East Houston Shutters
Masala Twist was pretty much on death watch from the moment it opened at 189 East Houston. Carrying forward the bad karma from kitschy predecessor Kung Fu Bing, this fast food Indian spot had trouble attracting customers from the get-go. In its short lifespan, the Twist rarely catered to a full house. Usually just one or two people during the evening rush. Otherwise, we only really saw employees chillin inside. Nevertheless, its fate was sealed over the weekend.
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Masala Twist is the first Lower East Side quickie closure reported this year, having only lasted four months. The fairly typical leasing sign in the window is the harbinger of this news. One thing is for sure – this space is forever destined to cannibalize its own. What would you like to see open here, and can it break the proverbial spell?
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