Rihanna’s “We Found Love” Cover Art Shot on Bowery

Posted on: September 23rd, 2011 at 6:28 am by

Two weeks ago, the Lower East Side boasted three mega celebrity sightings. Jim Carrey was spotted (and heard) polishing his singing chops in front of a crowded Arlene’s Grocery, Lady Gaga schmoozed with fans at Welcome to the Johnson’s, and Rihanna was busy with a photo shoot for her anticipated sixth studio record.

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Rihanna is definitely no stranger to the neighborhood. In September of 2010, the diva filmed the video for “What’s My Name” almost exclusively near the corner of Rivington and Clinton Street. It was no doubt a major shout-out to the area. With this latest photo op, she decided to migrate further west to the Bowery. Many crazed fans at the time tweeted her whereabouts, giddy with the prospect of seeing her and the anticipation of some new music.

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Today we see the reasoning behind, as well as the product of that shoot. Indeed, the cover art of Rihanna’s newest single, “We Found Love,” features her walking south on Bowery. Balter Sales Company is barely visible in the background at 211 Bowery. According to Billboard, the new record drops in November.

Bowery 2.0, where all the stars come to play.

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