Clayton’s Corner: Steven Tyler & RIFF’s Opening on the Bowery

Posted on: October 20th, 2011 at 11:16 am by

As Clayton Patterson points out, “the Morrison Hotel [313 Bowery] has gone from Rock’n’Roll photos to Rock’n’Roll clothing.  Andy Hilfiger, Tommy Hilfiger’s brother, has opened this new store called RIFF. The store opened on Friday 14th.”

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RIFF is a temporary venture that features a rock-inspired clothing line called Andrew Charles, designed by brother Hilfiger and Steven Tyler. The inaugural party, in which Steven Tyler performed a surprise intimate set, was held last Friday night inside the 313 Bowery boutique.  It was also Andy’s birthday. EV Grieve had more about RIFF last week.

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Patterson didn’t miss a thing, naturally, having captured the events on film.  Full gallery below (click thumbnail):

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