“Americana” Films at Rehabilitated 321 Grand Street

Posted on: April 3rd, 2012 at 6:18 am by

Bet the movie-makers are glad that the Pink Building at Orchard and Grand is back to normal.

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Indeed, 321 Grand Street has returned to its old self four months after a late-night fire nearly destroyed the iconic building (not landmarked!). Old school haberdashers Jodamo reopened on the ground floor not too long ago, and the boarded windows now boast glass anew. With repairs in the past, the film crews can start capturing scenes here as per usual. This is seemingly where you go for a “Lower East Side loft” scene…

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The new ABC pilot Americana filmed on the third floor yesterday evening, with all the requisite street junk in tow. How to Make it in America was the last production to use the space.

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And it goes without saying that this lighting crane thingy looks exactly like Johnny 5…

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