Alexander Olch Opening Boutique Shop at 14 Orchard Street
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The Invisible Exports gallery grew out of its space at 14 Orchard Street, and relocated to 89 Eldridge this past summer. Since the low-key move-out, its former HQ has remained shrouded behind a curtain of alphanumeric paper. No outward indication of what might replace the showroom, just curious shadows at all hours and a lack of updates.
We now learn that this slice of 14 Orchard will house a brick-and-mortar boutique for Alexander Olch. The brand was previously spotted in these parts last winter, when it held a brief pop-up residency inside the Grey Lady sidecar space. Now, over three months after said paper unfurled in the windows, the store is on the precipice of opening. Expect launch later this month.
Alexander Olch has been on the fashion scene since 2002. His trendy men’s accessories are available in numerous department stores worldwide (e.g. Barney’s, Bergdorf Goodman, Nordstrom), but this Lower East Side location is certainly a first for the brand.