From Hell to Beasties: Petition Underway to Co-name Ludlow and Rivington ‘Beastie Boys Square’

Posted on: November 22nd, 2013 at 6:04 am by
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It appears a new campaign is underway to officially demarcate the intersection of Ludlow and Rivington as “Beastie Boys Square.” No joke. After all, 99 Rivington Street – currently Wolfnights eatery – starred as album cover for the pioneering trio’s second record, Paul’s Boutique.

The movement began online in September by Brooklyn native LeRoy McCarthy, but is just now gaining some steam on the streets. Indeed, a Hell Square resident emailed us to say that flyers are now taped to various apartment doors in the immediate vicinity, seeking signatures of support for the co-naming.

Once enough endorsements are collected, the petition itself will be handed over to Community Board 3 and City Council for proper judgment on the matter. Although, it’s rather likely that this is simply a pipe dream. To date there are under 100 signatures, and the initial goal was pegged at 10,000. Nevertheless, it would still be cool to have this corner of the Lower East Side named for the Beasties, albeit with a different moniker. This one doesn’t feel right.

Any better suggestions out there to honor their legacy here?

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Photo: Petition for Beastie Boys Square

 

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