‘Rosette’ Takes the Reins from LTO at 171 East Broadway

Posted on: December 16th, 2013 at 5:36 am by
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Like the short-lived pop-up restaurant concept itself, the Limited Time Only (“LTO”) sign at 171 East Broadway stayed true to its name. It was up for a couple years, and finally deposed last week. Why, you ask? Simple. A new establishment is opening well under the foodie radar. It’s called Rosette, and according to one employee, dabbles in American bistro style food – burgers, fried chicken, wings, etc. So we’re told. Saturday evening was the pre-opening friends and family event, despite the winter storm.

Last February, we reported that Ron Castellano (who also owned Broadway East) and Michael Bolla were planning a full-service kosher eatery for 171 East Broadway. The pair reportedly unloaded $1.5 million to restore the space. With the arrival of Rosette this week, it appears those plans are kaput.

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Castellano and architect-partner Joel Barkley are both listed on the active liquor license currently on file with the State Liquor Authority.

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