Red Royalty Gallery Opening at Long-Dormant 64 Delancey

Posted on: March 26th, 2014 at 9:30 am by
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Even the rough-and-tumble Delancey Street is not immune to the all-out gallery assault. Showrooms are slowly trickling down onto the main drag. Enter the Red Royalty Gallery at 64 Delancey, situated right beside a Subway sandwich shop. Its signage just went up.

This particular store has pretty much been a dead zone for any retail activity these last few years. The last business to operate here was a computer store/internet cafe called VinceTech. It relocated from Grand Street in 2010, and lasted about eighteen months.

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Red Royalty will change all that. The “salon-type” gallery focuses on contemporary art, and is aggressively targeting younger collectors. Here’s a piece of their mission statement which requires a decoder to decipher:

We are pushing for the timely transcension of the widely accepted white cube model for galleries, as we believe that this format has played its role in the history of art, and is slowly becoming dysfunctional as, paradoxically, even temporary art fair booths often get a lot more people traffic in a day than some galleries do in a year.

The inaugural exhibit will showcase the work of sculptor and painter Kremena Lefterova from Princeton. No word yet on when this will transpire.

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