Ugly Joie de Vivre Hotel at 50 Bowery Ascends to 20 Stories

Posted on: July 28th, 2015 at 5:19 am by
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The Grand Old Bank on the Bowery (i.e. the HSBC) is less so, trumped by Peter Poon’s ego. That new Joie de Vivre hotel rising at 50 Bowery is growing like a weed, having already ascended to a level of twenty stories (basically doubled its height in a month). The concrete superstructure is now visible as far east as Canal and Essex Streets. And it’ll only grow taller. Plans cap the height at some twenty-two stories.

So, now the Manhattan Bridge will be eclipsed by two towering beasts. The Extell monolith on the waterfront, and Joie de Vivre at the span entrance.

In addition, it appears that gaudy glass paneling is also making a dent on the lower floors.

Ten years in the making, 50 Bowery is the first New York lodge for the boutique brand, which resides in the stable of properties owned by Commune Hotels & Resorts. Expect a debut in 2016.

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Developers and preservationists had previously tussled over the architectural remains found at 50 Bowery. The latter believed the historic colonial-era Bull’s Head Tavern was beneath the project site; contractors also uncovered a cache of artifacts – bottles, plates, and oyster shells – that apparently date back over 150 years. However, there was still debate as to whether the tavern that George Washington frequented existed on this spot. It’s a moot point.

Ultimately, owner Alex Chu and Peter Poon Architects were not inhibited from depositing the 229-room Joie de Vivre hotel. No intervention from the Landmarks Preservation Commission ever materialized.

Meanwhile, here’s a snap of the same spot sometime in the 1980s.

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Canal St. in the 1980s, Photo Unknown

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