The Comfort Won’t be Reopening on Grand Street, After All

Posted on: September 8th, 2015 at 5:10 am by
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The re-branded Comfort Diner on Grand Street packed its bags for a month-long vacation at the end of July. Seats were stacked, lights off, and menus removed from the entrance. Don’t believe the printout on its front door; the diner-cum-sports bar won’t be returning “after Labor Day.”

Sudden closure for an extended timeframe is certainly curious. Especially in the summer. War-weary Lower East Siders know this to be a bright red flag. That coupled with the ambiguous nature of the return announcement created a whole lot of suspicion here. Indeed, “after Labor Day” is a relative timeframe.

Yet now, we have firm evidence that The Comfort won’t be returning to Grand Street now that the holiday is over. An eviction notice discarded outside the establishment, dated August 20, indicates that the Seward Park Co-op seized the store and that the business owes $104,589.

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This shouldn’t be too surprising. Neighbors often complained that the food was blah and service terrible. Not even a brand uplift could change that.

It was around Labor Day in 2013 that its predecessor failed. Noah’s Ark Deli, the last full service Kosher restaurant in the neighborhood, shuttered to make way for Comfort.

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