‘Box Hill’ Bar Eyes Completed Six-Story Office Building at Fire-Scorched 107 East Broadway

Posted on: December 28th, 2015 at 5:15 am by
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When the massive fire leveled the Hong Kong Supermarket in 2009 and destroyed the adjacent tenements, rebound seemed daunting. The death and displacement was devastating, but it left a huge parcel free for development. And that’s exactly what happened, though it took years for the so-called recovery to take hold. Marriott arrived with its Fairfield Inn brand in 2013, permitting another Chinese grocer to occupy the ground floor and basement space. The property on its western flank – 107 East Broadway – (that burned to the ground), meanwhile, was slated for office space.

Permits were filed shortly after the fire, but construction didn’t begin until three years later. Now the new six-story glass structure is ready for some show-and-tell attention after many seasons under construction. Same goes for its ground level retail space, which might soon get wet.

Indeed, a gaggle of co-principals (little prior experience) is collectively eyeing the heretofore unlicensed location for a 34-seat entity (plus bar stools) called Box Hill. Application materials on file with Community Board 3 reveal that the signature “cuisine” offered is “farm-to-table modern British food.” Not sure what that means, really.

Grub is paired with full liquor selection, if it passes advisory board scrutiny, of course. It’s worth mentioning that a church is located within two hundred feet of the proposed Box Hill.

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Aftermath of Hong Kong Supermarket fire, June 2009

Hours of operation proposed are 11am to 12:30am, Tuesdays through Sundays.

On a block dominated by Chinatown buses and daytime commerce, Box Hill would be one of the first nightlife entrants. Could this be the first shot in a larger trend?

Here’s the sample menu:

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