Kossar’s Bialys Goes All Red with New Marquee at Grand Street
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Still missing Kossar’s Bialys? Well, you’re just gonna have to wait longer. Herewith, a quick bite to appease the appetite, so to speak.
New store signage went up yesterday morning at 367 Grand Street, forsaking the green-brown-and-black color scheme for something a bit more catchy. As in, all red. The previous branding hung in there for a few years, but was ultimately deposed last in November.
Kossar’s Bialys shut down operations back in September for a tune-up that was months in the making. Purpose of the $500,000 project is to “modernize” the warehouse nature of the store. That includes preparing bagels with a schmear for customers, adding a sandwich counter and grill, and most importantly, an overhaul of the electrical systems that run the joint. Design of the reimagined bakery is by the hand of Paul Bennett Architects.
Kossar’s will reopen on Grand Street just in time for its eightieth birthday on the Lower East Side. The store first opened on Clinton Street back in 1936, and moved to its currently location in 1960. Evan Giniger and David Zablocki are together the third set of proprietors to operate the bakery since its inception. Marc Halprin was aboard at first, but is no longer part of the team, though.