Lowline Lab Partners with Essex Street Market for ‘Food Festival’
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Here’s a taste of synergy = Lowline + Essex Street Market + Lower East Side Partnership (nee BID).
Later this month, the Lowline will partner with the Essex Street Market to create a “food festival.” The event takes place in the Lowline Lab at Essex, and is incorporated into the DayLife brand forged by the Lower East Side Partnership.
Vendors participating in the one-day party include Saxelby Cheesemongers, Osaka Grub, Davidovich Bakery, Puebla Mexican Food, Porto Rico Coffee, Arancini Bros., and more. The festival goes down on February 21 at 11am.
This is just a taste of the direction the Essex Market will take once its new quarters are sorted.
DayLife was established four years ago as a purported antidote to the life-supported Orchard Street pedestrian mall. Back then, the goal was weekly vending to create an “urban backyard.” In practice, however, it’s essentially periodic pop-ups and not always on Orchard Street.