Ben Sherman to Officially Close SoHo Store Next Week After 10 Years on the Block
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SoHo fashion outpost for anglophiles, Ben Sherman, has been on life support (i.e. month-to-month) since last fall. Its stay at 96 Spring Street was extended several times since October in order to deplete all inventory. As previously reported, the brand is ditching its longtime digs after exactly ten years on the block.
When we first broke the news back in October, the word on the street was that the store wouldn’t last through the new year. False. The confirmed intel is that Ben Sherman will cease operations at the end of this month. We’re told by store employees that it could close as early as Sunday.
The Ben Sherman brand closed all its stateside stores. That includes west coast shops in Los Angeles and San Francisco. However, the brand isn’t going anywhere, according to corporate.
Meanwhile, this is the best deal to find in SoHo. The entire inventory is deeply discounted.
Ben Sherman will reportedly make a comeback in 2017. The struggling British-based clothier was purchased last summer by private equity firm Marquee Brands for $64 million.
“Our goal at Marquee Brands is to transform Ben Sherman beyond its ionic shirt and turn it into a distinctive lifestyle brand,” Cory Baker, COO at Marquee Brands, told Footwear News last July. “We will reconnect with consumers by celebrating its cool, pop culture status while entering new product categories and introducing high-quality and stylish items to a broader audience.”
“As Ben Sherman continues to hone in on its international retail expansion strategy given the success of the brand worldwide, Marquee Brands is focusing efforts on top performing doors. In addition to a strong e-commerce business, the brand will continue to be stocked in leading wholesale accounts throughout the US.” – Marquee Brands Spokesperson
Ben Sherman debuted its flagship store at 96 Spring Street in March 2006. It’s been slinging its 1960s-mod styles ever since. No word just yet what the replacement retail tenant will be, but expect another big-box tenant to take it.