Bowery Ballroom and Mercury Lounge Sync Up With Ticketfly/Pandora

Posted on: May 2nd, 2016 at 10:23 am by

This image has been archived or removed.

Bowery Ballroom in action/Photo by Adam Kane Macchia

Grabbing tickets for your favorite shows at two of New York City’s seminal music venues just got a little easier.

Ticketing for the Bowery Ballroom and Mercury Lounge was just snagged by Ticketfly, which is a subsidiary of the long-running custom radio service, Pandora. Timing of the announcement is curious, as Bowery Presents is rumored to have sold the whole kit-and-caboodle to concert behemoth AEG Live for an undisclosed sum. (The Ticketfly arrangement is not expected to impact that sale, though.)

So what does this mean for music fans here in NYC? Well, for starters, no more hassling with Ticketmaster. Via Ticketfly, tickets for shows at these prized showrooms will be specially highlighted on Pandora according to taste, and there will be special custom stations featuring artists who have upcoming performances scheduled at the Bowery Ballroom and/or Mercury Lounge. Time to get streaming, folks.

This image has been archived or removed.

Mercury Lounge/Photo by Adam Kane Macchia

“Ticketfly has impressed me for many years,” Michael Swier, co-founder of The Bowery Presents and the owner of both venues, recently said in a press statement. “Their constant pursuit of identifying better ways to sell and purchase tickets is stunning, and their platform is incredibly user-friendly for my staff as well as the fans. Plus, I love Ticketfly’s indie sensibility; it’s a great match for Bowery Ballroom and Mercury Lounge’s place in this world, and moving forward in tandem will be effortless.”

Tickets for upcoming Bowery Ballroom and Mercury Lounge shows are on-sale now on Ticketfly.

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