Entering the ‘Douche Zone’ Outside Soho House on Ludlow Street
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For about an hour Wednesday night, the Soho House on Ludlow Street was pranked. All it took was a little bit of sidewalk chalk and a pair of insults.
An anonymous prankster tagged the concrete on either side of 139 Ludlow Street with two warning messages. Heading north – “warning, bullshit zone ahead.” And heading south – “warning, entering a douche zone.”
The boundary signs were short-lived. A tipster tells us that Soho House staff came out an hour later with buckets of water and washed away the chalk.