‘Ma Non Troppo’ Women’s Boutique Relocates to Former Macaron Shop on Stanton Street
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Clinton Street proved futile for Ma Non Troppo, so it’s on a westward march. Fleeing an address known for its retail turnover.
Indeed, the trendy women’s boutique packed its bags earlier this month after less than a year in business, and will soon reopen at 101 Stanton Street. Signs at the new location promise an opening “soon.”
The nascent brand specializes in carrying styles from Japanese designers. Here’s a description from their website:
Rare vintage pieces with modern and chic avant-garde sense specializing in Japanese designers and private label. Our High-end collection includes a large selection of pieces.
ma non troppo comes out of love for fashion and design as an art form.
We embrace clothing as the most personal form of communication where art,function and freedom of expression come together.
Ma Non Troppo is a common instruction in sheet music that means, “But not too much.” As in the directive, “Allegre ma non troppo.” The fashion retailer for which it is named first took over from the Rise & Grind Tattoo parlor at 9 Clinton Street in November 2015. It was a short tenure that lasted nine months, during which time its immediate neighbor Anthom also closed shop.
101 Stanton was previously home to Bisous Ciao macaron parlor. That business closed this location and consolidated operations back in springtime.