‘LES Popped’ Finds a New Home with Wendy Mink Jewelry on Orchard Street

Posted on: October 27th, 2016 at 5:00 am by
This image has been archived or removed.

Two Lower East Side retailers are coming together at 72 Orchard Street. One, a veteran; the other, more freshman.

The Wendy Mink boutique just welcomed a co-tenant after more than eight years selling jewelry on the block. Brand of choice is LES Popped, the local artisan market that briefly occupied 365 Grand Street for several months earlier this year. Teaser verbiage on the window paper was the first inkling of a retail transition here.

“Popped was looking for a new space but an affordable rent is key to survival,” LES Popped co-owner Lauren Forsch told us in an email. “Within a few days of being introduced [to Wendy Mink], we felt we had a match. We are going to run our businesses in tandem, in many ways as a team. Wendy has so much retail experience to offer and Popped has a changing product line which brings newness to the shop. And as Wendy has said herself, she’s very into new right now.”

This image has been archived or removed.

This is a tough area for retail, though, as (paradoxically) foot traffic isn’t tops. And this isn’t the only co-tenant operation in the vicinity, either. Right next door, The Great Frog and The Cast share quarters to sell their heavy metal jewelry and leather goods respectively.

LES Popped began in December 2015 as a holiday pop-up shop featuring the wares of local creatives. It ran at 365 Grand Street until this past April, at which point Forsch noted that they were “definitely interested in being a permanent brick & mortar but need to work on our processes and also raise some capital before we can sign a long term lease.” Mission accomplished; this latest transition also adds a partner to the business, photographer Dan McClung.

Wendy Mink was originally based in the West Village, but relocated to 72 Orchard Street in early 2008.

The joint store should open November 1.

Recent Stories

Game Over for ‘Water World Amusements’ Arcade on Essex Street

Much like the movie of same, Water World Amusements unceremoniously sunk. The arcade, which opened just over a year ago at 35 Essex Street, is no more. Gaming cabinets remain locked in the dark retail space, while leasing signage dominates the store marquee. That this game room failed to hit is not a shock. Water […]

‘Greens and Grains’ Shutters, While Famous Hakki Readies Essex Chicken Spot

Greens and Grains is no more after a year in business, as Hell Square eats another of its own. Instead, the so-called Pizza Champion is opening a chicken-focused eatery. Hakki Akdeniz, who owns a plethora of pizzerias around the neighborhood, is planning to open Essex Chicken at 115 Essex Street. Just a few doors down […]

La Pecora Bianca to Open Another Outpost at Former Delicatessen Space on Prince Street

Delicatessen shuttered suddenly last month after eleven years in Little Italy. However, its demise is actually months in the making, and with a big-name takeover on the way, to boot. The 2,000 square-foot corner space at 265 Lafayette (aka 54 Prince) is to become the third Manhattan outpost of La Pecora Bianca. And renovations are […]

Zara Looks to Legalize its Oversized SoHo Flagship Store

The flagship Zara store on Broadway is hoping to legalize its SoHo footprint by altering the current zoning. Zara, which purchased the commercial condo at 503 Broadway in 2015 for $284 million, occupies a much larger footprint than what is permitted under the current zoning. (Former location of Old Navy from 1998 to 2015.) Once […]

Does this East Broadway Traffic Pattern Change Alleviate Bridge Congestion?

As part of the effort to address the logjam to the Williamsburg Bridge, there was a previous update to the traffic pattern near the Lower East Side on-ramp. Motorists can no longer turn onto Clinton Street from East Broadway during nighttime hours. New signs have been in place beside the signals. But has this simple […]