‘Soft Swerve’ is the Third Ice Cream Parlor to Open on Allen Street in the Last 7 Months
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The mid-section of Allen Street is the latest home for frozen treats. Indeed, an enclave of sorts has taken hold, with three dispensaries having planted a flag in the last seven months alone. All reside within a few blocks of each other.
Celsius came first – in March of this year – converting the corner store at Grand Street into a shaved ice cream concept. Over the summer, it was popular Chinatown dispensary 10Below. And now it’s Soft Swerve at 85B Allen Street. Just in time for winter.
As its pun-flavored name suggests, the ice cream shop specializes in soft serve, with adventurous flavors like green tea and black sesame.
Timetable to debut is within the next couple weeks. One of its employees told us that Soft Swerve should’ve opened already, but that the building’s “electricity system needed to be upgraded.” Apparently the machines were an energy suck…
85B Allen Street was previously home to a Chinese vitamins and supplements store.