‘Beastie Boys Square’ Got a Lot of Free Publicity at Adam Yauch Anti-Hate Rally

Posted on: November 21st, 2016 at 9:33 am by

This image has been archived or removed.

Photo: Beastie Boys Square

A pair of swastikas accompanied by a pro-Trump message in Adam Yauch Park was enough to mobilize hundreds to Brooklyn Heights yesterday in an “anti-hate” rally co-organized by State Senator Daniel Squadron. The King Ad Rock addressed the protesters, among others, and called for love and unity in the face of a turbulent election.

The crowd also brought out the opportunists.

One constant in many of the shared event photos is the appearance of the yellow “Beastie Boys Square” signage. Hate him all you want, but the man behind the Rivington Street co-naming campaign, LeRoy McCarthy, certainly shows the hustle here. Dude even got Ben Stiller to pose with the sign.

This image has been archived or removed.

Photo: Beastie Boys Square

Community Board 3 would love to forget about the whole Beastie Boys Square debacle. In a short few months years ago, rallied the troops in an effort to rename the corner of Ludlow and Rivington Streets in honor of the Paul’s Boutique album cover.

The petition was a nightmare for Community Board 3 which totally bungled the proposal in 2014, resulting in a full denial (and lots of media coverage).

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