With ‘Walltime,’ Bowery and East Houston Becomes User-Generated TV Screen

Posted on: February 21st, 2017 at 5:13 am by

2016-dead-13_wm

Over the years, the south-facing exposure of 294 Bowery has boasted its fair share of advertising. And plenty of graffiti, naturally. Everything from static billboards like the enormous Grand Theft Auto IV banner (April 2008) to videos pimping Ciroc vodka or the fight to save turtles. Now, this enormous white space above (and unrelated to) the Bowery Graffiti Wall is about to become a multimedia screen for user generated content.

That “2016 in memoriam” slideshow at the end of December was the first taste. The stunt was conceived and hosted by a new mobile app called Walltime, which solicits video content from YouTube and Vimeo and beams it onto blank facades. iPhone users can view the shows remotely via webcam and listen to soundtracks on their devices when near a wall. In order to contribute content, participants are sent push notifications about time slots with schedules, free programming opportunities, charity campaigns, or sponsored art projects.

The catch is that those wishing to broadcast programming must pay $10 a minute. As it relates to the Bowery, you can expect to see video here at least three nights per week in the near future.

Photo: Walltime

Photo: Walltime

Alex Vandoros from Walltime got in touch with us about the new project. He stresses that there will be no advertising (except that this serves as boost for their app), and that the company maintains an exclusive on 294 Bowery for these projections.

“Our Walltime iOS app empowers creative individuals to show their own videos or sponsor artistic or otherwise relevant content via light projections – it’s not for advertisers,” Vandoros further noted. “Once our update is live, we’ll be running at least 3 nights per week.”

As for contributors, “We’re getting street artists like Fab Five Freddy, Retna, and a few others involved.”

So, we’ll see what happens next.

Bowery Graffiti Wall, April 2008

Bowery Graffiti Wall, April 2008

Recent Stories

See the Subways with the MTA’s Live Subway Map

It’s been a long time coming, but the MTA map is finally going digital. Now officially in beta, the MTA’s “Live Subway Map” is a dynamic interface showing real time train locations, arrival times, and service alerts, among other pertinent info for New York denizens. And it arrives at a time when subway ridership numbers […]

When a Rat Skeleton Falls through Your Ceiling

This is not a Halloween story, but may as well be. As reported yesterday, deaf and hearing-impaired tenants living at 174 Forsyth Street are demanding remedy for deplorable living conditions. Those affected allege years of neglect that led to extreme disrepair and lack of security, and are holding a press conference this morning to train […]

Woman Punches Uber Driver in the Face on Ludlow Street

A woman jumped into an Uber on Ludlow Street and assaulted the driver, police said. On Sunday night, approximately 10:00pm, the woman entered the cab outside 121 Ludlow Street, unwarranted, and allegedly punched the driver in the face. He sustained a fat lip, and is otherwise okay. It’s unclear what prompted the belligerence. However, the […]

Economy Candy and the Pandemic Halloween

With Halloween just a few days hence, we checked in with local love Economy Candy, to see how owners Skye and Mitchell Cohen are managing the pandemic during a peak holiday for the Lower East Side confectioners. As you can imagine, Halloween has always been a big deal in the Economy Candy family. “Growing up, […]

Deaf Tenants Allege Years of Neglect and Poor Living Conditions on Forsyth Street

Deaf tenants in HUD housing on the Lower East Side are organizing to demand better living conditions after years of purported neglect. The buildings comprising 174-184 Forsyth Street were constructed in March 1994 specifically for low-income deaf and hearing-impaired tenants. New York Society for the Deaf owns the six-story, half-block complex, which was financed by […]