Macaron Parlour Saddles up Alongside Meow Parlour on Hester Street

Posted on: April 6th, 2017 at 5:11 am by

44hester-macaron_wm

Two “Parlours” now sit side-by-side on Hester Street.

The Macaron Parlour, the popular bakery founded by Simon Tung and Christina Ha, recently relocated from St. Mark’s Place to 44 Hester Street, the OG headquarters of Hood by Air. (The latter business is now located a few blocks north on Ludlow Street.) Tung and Ha decided to move the bakery from the East Village to a space right alongside their other local hit, the Meow Parlour.

The kitchen is already up and running, apparently. A few days ago, we saw a bunch of pastry chefs running crates of macarons down the block. No word just yet on the official opening, though.

Here’s the update from the Macaron Parlour Facebook page:

We are so pleased to announce that we are moving our East Village shop to the Lower East Side. Yesterday was our last day of operation in our East Village location. Our new address will be 44 Hester St., right beside our sister company Meow Parlour. We will be opening sometime next week (TBA) once we’ve settled in. In the meantime, you can find our treats in our UWS shop or the Meow Parlour Bakery.

Macaron Parlour East Village was our very first brick-and-mortar store, which we opened in October 2012. These past 4+ years have been truly amazing. What started out as just a dream has grown beyond our wildest imaginations. We will miss being in the East Village so, so much. We’ve simply outgrown the space and are looking forward to a bigger kitchen for production!
Finally, we wanted to thank our neighbors and regulars in the East Village who we have come to know and love dearly, our friends who have provided their never-ending support for us, and our customers who continue to come from near and far to try out our treats. We hope you will visit us at our new location in the LES!

We are excited to join the neighborhood and see what the future holds!

Recent Stories

7-Story Matzo Factory Condos Top Out on Rivington Street

The Streit’s name hasn’t held court on the Lower East Side since demolition of 148-154 Rivington Street commenced in the summer of 2016. Now, in its place, teaser signage for the upper crust newcomer which just topped out last week. The token signal of apex – an American flag – was planted atop the seven-story […]

Homeless Man Found Dead this Weekend in Parked Van on Delancey Street

A homeless man was found dead on Saturday afternoon in a parked van on eastern Delancey Street. Police sources tell us that the owner of the van had allowed the homeless man to sleep in the vehicle, which was parked at the southeast corner of Pitt and Delancey Streets. (Like in the movie With Honors.) […]

100 Norfolk Penthouse Sells for Record Setting $6.73M

The cantilevered box of condos at 100 Norfolk Street debuted late last year, and became an instant eyesore, following in the grand tradition of Blue just across the street. Now, word is circulating that its crown jewel penthouse just closed for an eye-popping $6.73 million. The real estate PR machine is calling this transaction the […]

Little Italy Church Rectory Hits the Market as $14M Development Site

The dying carcass of Little Italy continues to get picked apart. Mere days after a devastating fire knocked out Angelo’s on Mulberry Street comes word that the Most Precious Blood Church is selling its rectory. (The church itself is on Baxter Street.) The fifty-foot-wide property in question, located at 109 Mulberry Street, currently houses the […]

Teen Chef Flynn McGarry Opens his ‘Gem’ on Forsyth Street

He’s nineteen-years-old and has the food industry smitten. Teen chef prodigy Flynn McGarry this week opened a new Lower East Side restaurant on Forsyth Street called Gem. It’s a dining concept with split personality, offering both a coffee shop vibe (like it’s predecessor Cafe Henrie) and place for deep-pocketed tasting menu seekers. The Living Room, […]