SHUT Skateboards Closing Orchard Street Flagship Today, will Open New Store Next Spring
The brick-and-mortar headquarters of SHUT Skateboards is discontinued. Today is the last day on Orchard Street for the venerable brand, which closes out a decade on the Lower East Side.
The lease was up and SHUT decided to move on. However, the brand will continue to hawk decks and gear online until relocating to a new space. To that end, they announced yesterday that the retail operation will rebound sometime in the spring of 2018. Furthermore, VP of Operations Michael Cohen told us last month that wherever they end up, staying in the neighborhood is the goal.
It’s also worth mentioning that the shop was one of a few vendors on the block that actually participated in the weekly Sunday pedestrian mall.
Founded in 1986 by skateboarders Rodney Smith and Bruno Musso, SHUT carries the legacy of the New York City skating scene. They mainly focused on wholesale and maintained offices nearby on Mott Street. The brand went dark in the nineties when Smith co-founded Zoo York with Eli Morgan Gessner and Adam Schatz, but relaunched in 2006. The flagship SHUT Local store at 158 Orchard Street followed one year later.
10 years strong in the LES on Orchard Street, NYC. Our SHUT flagship store is relocating, operating solely through out online store until doors reopen in early Spring 2018. During this time you can expect to find SHUT pop-ups for the Fall and Winter seasons throughout the Tri-State area while SHUT refocusses on our strong wholesale and export divisions – going strong for over 31 years now. Get the latest at www.shutnyc.com and make sure to follow @shutnyc for your daily dose. Thanks for the photo Ivory Serra!! #shutnyc #nyskateboarding #lifevalet #212420shut #shutshop #shutteam #shutskates #skateboarding #smithcruiser #twills #skateboardphotography Thank you Skateboarding