Cryptik Coats Facade of 324 Grand Street with New Mural
The black coating of 324 Grand Street (east of Orchard) last week was not a final paint job, but rather the start of an art piece.
The head-to-toe mural is the handiwork of street artist Cryptik, who has been sky high imparting his freestyle calligraphy to the masonry. In his own words, the Southern California-based artist focuses on “Eastern philosophical thought and mantras [that] hypnotically merge with the black letter bombing of cholo writing.”
As previously reported, the Medici Living Group inked a ten-year lease in the building last April for its “co-living” concept. Under the sub-brand called Quarters, the German firm’s first New York City location features 15 furnished apartments with three or more bedrooms, a kitchen, and two bathrooms. The gimmick here is that tenants have access to flexible lease terms, a roommate-matching service and a program manager to plan events.
So, is the mural just another stunt to get more people through the door of 324 Grand?