‘GOSPËL’ Spreads at Former Pravda on Lafayette Street

Posted on: November 9th, 2017 at 5:06 am by

Pravda, the Soviet-themed vodka bar, concluded its SoHo residency in June 2016 after twenty years in the neighborhood. The subterranean hangout at 281 Lafayette Street has been closed and under construction ever since. Gutted in anticipation of the long-awaited replacement.

Principal James Huddleston (formerly of The Box) remains at the helm, having acquired the assets from founder Keith McNally nearly five years ago. He’s since gutted the space for a new concept that’s struggled to open. That will soon change with the imment arrival of GOSPËL.

The perimeter gates of 281 Lafayette Street were painted royal blue, and the tattered flag of its predecessor swapped.

There are apparently two components to this incoming venture. GOSPËL is the actual heir apparent to Pravada. A “theatrical dining experience” beneath Alternative Apparel at 281 Lafayette Street. The second piece is an upstairs hangout tentatively called B Om, described as “an all-day Bohemian cafe & juice bar with a retail component that will transform into a Social lounge space in the evening, drawing inspiration from the Dadaism movement and the famous Cabaret Voltaire.”

Word on the street is that launch is scheduled for sometime in January.

Recent Stories

Clayton’s Corner: At the Memorial for LES Documentarian, Toyo Tsuchiya [PHOTOS]

If, in the early ’80s, Toyo Tsuchiya’s ambition was to be remembered as a serious New York City documentary photographer, he could not have picked a more overlooked and neglected piece of landscape than the Forsyth and Rivington Street area, between Delancey and Houston. At the time, it was a drug- and crime-infested subdivision. As […]

175 Ludlow Street Sells to NJ Steel Supplier

Lately, real estate is trading rather briskly in the confines of Hell Square. At least four area buildings sold since last summer. Time to add another onto the heap. Word crossed our desk this week that 175 Ludlow Street, just south of Houston, likewise changed hands. Residents there received a notice from the new ownership […]

Health Department Shutters ‘The Skinny’ on Orchard Street

It’s lights out for The Skinny bar on Orchard Street. Nearly three months after pissing off (or, on) Hell Square with its Christmas “Jingle Hell’s” holiday stunt, the rowdy nightclub was subject to a city inspection yesterday. The Department of Health came down to 174 Orchard Street and ordered the establishment shut. The requisite yellow […]

First Rendering of the 14-Story Hotel Rising at Vacant Eldridge Street Lot

What the neighborhood doesn’t need is another large-scale hotel. But that’s precisely what’s happening at 79 Eldridge Street, where construction last week commenced on a new context-killing fourteen-story lodge. And now we have our first sight of what to expect from this long-vacant lot. It’s amazing how these illustrations completely gussy up neighborhoods to make […]

The Neon Lights of Sunshine Cinema Have Gone Dark

The Sunshine Cinema on East Houston is one step closer to its grave. While the brickwork of the building remains bathed in orange glow, the marquee lettering was not as lucky. As of this week, its token neon signage has gone dark. Shadows are now cast on the sidewalk below. Demolition is nigh. This latest action […]